Brandwave

Amazon SQS vs Kafka:Which is searched more?

In August 2026, Amazon SQS had more branded searches than Kafka among message queue services worldwide. Amazon SQS was estimated to have 8.1K branded searches compared to Kafka’s 5.4K, and held a 7.5% Share of Search versus Kafka’s 5%. These are worldwide searches for English-language branded terms.

Share of Search among message queue services worldwide in August 2026Which is more popular in search, Amazon SQS or Kafka?
Amazon SQS7.5%8.1K searches
vs
Kafka5%5.4K searches

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Which is more popular in search, Amazon SQS or Kafka?

Compare the message queue services developers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Amazon SQS and Kafka among message queue services worldwide, by month

Share of Search by month for Amazon SQS, Kafka. The figures are in the table below the chart.

View monthly share of search table
MonthAmazon SQSKafka
Oct 20256.3%5.1%
Nov 20256.1%5%
Dec 20255.3%5.3%
Jan 20266.3%5.2%
Feb 20266.4%5.2%
Mar 20266.1%5%
Apr 20266.9%4.6%
May 20266.2%5.1%
Jun 20266.3%5.1%
Jul 20266.3%4.2%
Aug 20267.5%5%
Sep 2026——

How has the Amazon SQS and Kafka comparison changed over the last 12 months?

  • Amazon SQS was ahead of Kafka in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Amazon SQS’s estimated Share of Search among message queue services worldwide moved from 6.3% to 7.5%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
  • Across the 11 months ending August 2026, Kafka’s estimated Share of Search among message queue services worldwide moved from 5.1% to 5%, and its estimated monthly branded searches moved from 9.9K to 5.4K.

How did search popularity change for message queue services worldwide in August 2026?

  1. In August 2026, Amazon SQS overtook Google Pub/Sub to rank 3rd among message queue services worldwide, at 7.5%.

  2. In August 2026, Kafka gained estimated Share of Search among message queue services worldwide, from 4.2% to 5%.

How each brand is measured

Brandwave collects information about searches that people make online using Amazon SQS’s and Kafka’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Amazon SQS

1 branded search term

  • amazon sqs

Kafka

1 branded search term

  • kafka streaming

How the Brand Demand Index is measured

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