Amazon SageMaker vs Dataiku:Which is more popular?
In September 2026, Amazon SageMaker and Dataiku were level in searches among machine learning platforms worldwide, with an estimated 42.4K versus 40.5K branded searches, at 2.8% and 2.7% of the total. When we asked ChatGPT and Google AI Overviews about machine learning platforms, Amazon SageMaker appeared in all five answers and Dataiku in two. Amazon SageMaker was mentioned before Dataiku in every answer.
Who do people search for more?
Amazon SageMaker and Dataiku are searched for about as often as each other.
Who does AI mention more?
Amazon SageMaker, mentioned in every answer we collected
Who does AI recommend more?
Amazon SageMaker, named ahead of Dataiku in every answer
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Top machine learning platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Amazon SageMaker appeared in all five answers. Dataiku was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Amazon SageMaker was listed before Dataiku in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Databricks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Amazon SageMaker5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Azure Machine Learning5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Google Cloud Vertex AI4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
DataRobot3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Weights & Biases2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MLflow2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dataiku2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
H2O.ai1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Domino Data Lab0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about machine learning platforms
5 answers
Asked ChatGPT
“Which machine learning platform should I use?”
Asked ChatGPT
“What are the best machine learning platforms?”
Asked ChatGPT
“What's the best machine learning platform for a data science team?”
Searched Google, AI Overview
“machine learning platforms”
Searched Google, AI Overview
“data science platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Amazon SageMaker or Dataiku more popular in search?
This chart shows how often people search Google for Amazon SageMaker and Dataiku by name. Each line represents a brand's share of searches for all ten machine learning platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Amazon SageMaker, Dataiku. The figures are in the table below the chart.
View monthly share of searches table
| Month | H2O.ai | Databricks | Google Cloud Vertex AI | Weights & Biases | MLflow | Amazon SageMaker | Dataiku | DataRobot | Azure Machine Learning | Domino Data Lab |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.1% | 26.2% | 7.8% | 4.6% | 3.5% | 3.8% | 3.5% | 1.3% | 0.86% | 0.21% |
| Nov 2025 | 43.1% | 28.6% | 10.5% | 5.1% | 3.8% | 3.6% | 3.1% | 1.2% | 0.77% | 0.18% |
| Dec 2025 | 44.2% | 29.4% | 10.8% | 5% | 3.2% | 3.1% | 2.6% | 0.97% | 0.65% | 0.16% |
| Jan 2026 | 43.7% | 29% | 10.7% | 4.9% | 3.2% | 3.3% | 3.2% | 0.96% | 0.78% | 0.19% |
| Feb 2026 | 44.4% | 29.5% | 10.8% | 4.3% | 3.2% | 3.1% | 2.7% | 0.97% | 0.79% | 0.19% |
| Mar 2026 | 42.3% | 28.1% | 12.6% | 5% | 3.8% | 3.2% | 3.1% | 0.92% | 0.76% | 0.22% |
| Apr 2026 | 42.2% | 28% | 12.5% | 5.8% | 3.8% | 2.9% | 3.1% | 0.92% | 0.62% | 0.18% |
| May 2026 | 44.2% | 29.4% | 10.8% | 5% | 3.2% | 2.8% | 2.6% | 0.97% | 0.65% | 0.35% |
| Jun 2026 | 42.5% | 34.6% | 8.5% | 4.1% | 3.1% | 2.7% | 3.1% | 0.76% | 0.51% | 0.18% |
| Jul 2026 | 47.1% | 31.3% | 7.7% | 3.7% | 3.4% | 2.4% | 2.8% | 0.84% | 0.46% | 0.2% |
| Aug 2026 | 48.1% | 32.1% | 6.4% | 3.6% | 3.5% | 2.5% | 2.4% | 0.71% | 0.38% | 0.26% |
| Sep 2026 | 44.4% | 36.2% | 6% | 3.4% | 3.3% | 2.8% | 2.7% | 0.65% | 0.43% | 0.29% |
How has the Amazon SageMaker and Dataiku comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Dataiku took it in April 2026, Amazon SageMaker took it in May 2026, Dataiku took it in June 2026, Amazon SageMaker took it in August 2026.
- Across the 12 months ending September 2026, Amazon SageMaker’s share of searches among machine learning platforms worldwide moved from 3.8% to 2.8%, and its estimated monthly branded searches moved from 66K to 42.4K.
- Across the 12 months ending September 2026, Dataiku’s share of searches among machine learning platforms worldwide moved from 3.5% to 2.7%, and its estimated monthly branded searches moved from 60.5K to 40.5K.
How did search popularity change for machine learning platforms worldwide in September 2026?
2 changes
Estimated monthly branded searches for Amazon SageMaker worldwide fell 35.8% over 12 measured months, from 66K to 42.4K in September 2026.
Estimated monthly branded searches for Dataiku worldwide fell 33.1% over 12 measured months, from 60.5K to 40.5K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Amazon SageMaker’s and Dataiku’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Amazon SageMaker
3 branded search terms
- amazon sagemaker
- aws sagemaker
- sagemaker
Dataiku
1 branded search term
- dataiku
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