Amazon Merch on Demand vs Gooten:Which is more popular?
In September 2026, Amazon Merch on Demand had more branded searches than Gooten among print on demand platforms worldwide. Amazon Merch on Demand had about 49,300 branded searches, while Gooten had 6,600. Amazon Merch on Demand made up 2.1% of all print on demand platform searches we track, and Gooten accounted for 0.28%. When we asked ChatGPT and Google AI Overviews about print on demand platforms, Amazon Merch on Demand appeared in two of the five answers and Gooten in none.
Who do people search for more?
Amazon Merch on Demand, about 7 searches for every 1 for Gooten
Who does AI mention more?
Amazon Merch on Demand, mentioned in 2 of 5 answers, Gooten in 0
Who does AI recommend more?
Amazon Merch on Demand, the only one of the two named
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Top print on demand platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Amazon Merch on Demand was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Gooten did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Printify1st
Printful2nd
Gelato3rd
Redbubble4th- Amazon Merch on Demand5th
Fourthwall6th
Zazzle–
Society6–
Gooten–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Printify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Printful5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Gelato5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Redbubble3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Fourthwall2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Amazon Merch on Demand2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Zazzle0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Society60 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Gooten0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about print on demand platforms
5 answers
Asked ChatGPT
“Which print on demand platform should I use?”
Asked ChatGPT
“What are the best print on demand platforms?”
Asked ChatGPT
“What's the best print on demand platform for a small online store?”
Searched Google, AI Overview
“print on demand platforms”
Searched Google, AI Overview
“shopify print on demand”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Amazon Merch on Demand or Gooten more popular in search?
This chart shows how often people search Google for Amazon Merch on Demand and Gooten by name. Each line represents a brand's share of searches for all nine print on demand platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Amazon Merch on Demand, Gooten. The figures are in the table below the chart.
View monthly share of searches table
| Month | Redbubble | Printify | Zazzle | Printful | Fourthwall | Society6 | Amazon Merch on Demand | Gooten | Gelato |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 30.3% | 30.3% | 16.6% | 13.6% | 2.7% | 2.7% | 3.3% | 0.36% | 0.13% |
| Nov 2025 | 35.2% | 23.7% | 19.4% | 13% | 2.6% | 3.2% | 2.6% | 0.29% | 0.13% |
| Dec 2025 | 36.5% | 24.6% | 16.4% | 13.4% | 2.7% | 3.3% | 2.7% | 0.3% | 0.13% |
| Jan 2026 | 34.4% | 28.3% | 15.5% | 12.7% | 3.1% | 3.1% | 2.5% | 0.28% | 0.1% |
| Feb 2026 | 39.7% | 21.8% | 17.8% | 11.9% | 3.6% | 2.4% | 2.4% | 0.26% | 0.12% |
| Mar 2026 | 32.9% | 22.1% | 18.1% | 12.1% | 9.9% | 2.4% | 2.2% | 0.22% | 0.12% |
| Apr 2026 | 37.1% | 20.4% | 20.4% | 13.7% | 3.4% | 2.2% | 2.5% | 0.24% | 0.13% |
| May 2026 | 33.3% | 27.2% | 18.2% | 12.2% | 3.7% | 2.4% | 2.7% | 0.27% | 0.15% |
| Jun 2026 | 34.8% | 28.5% | 15.6% | 12.7% | 3.1% | 2.6% | 2.3% | 0.28% | 0.12% |
| Jul 2026 | 36.5% | 24.4% | 16.3% | 13.3% | 4% | 2.7% | 2.4% | 0.29% | 0.16% |
| Aug 2026 | 34.4% | 28.1% | 15.4% | 12.6% | 3.8% | 3.1% | 2.3% | 0.28% | 0.15% |
| Sep 2026 | 35.5% | 29% | 15.9% | 10.6% | 3.9% | 2.6% | 2.1% | 0.28% | 0.16% |
How has the Amazon Merch on Demand and Gooten comparison changed over the last 12 months?
3 findings
- Amazon Merch on Demand was ahead of Gooten in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amazon Merch on Demand’s share of searches among print on demand platforms worldwide moved from 3.3% to 2.1%, and its estimated monthly branded searches moved from 90K to 49.3K.
- Across the 12 months ending September 2026, Gooten’s share of searches among print on demand platforms worldwide moved from 0.36% to 0.28%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
How did search popularity change for print on demand platforms worldwide in September 2026?
2 changes
Estimated monthly branded searches for Amazon Merch on Demand worldwide fell 45.2% over 12 measured months, from 90K to 49.3K in September 2026.
Estimated monthly branded searches for Gooten worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Amazon Merch on Demand’s and Gooten’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Amazon Merch on Demand
2 branded search terms
- amazon merch on demand
- merch by amazon
Gooten
1 branded search term
- gooten
Other head-to-heads among print on demand platforms
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