Alter Eco vs Bob's Red Mill:Which is searched more?
In August 2026, Alter Eco and Bob's Red Mill were level on Share of Search among quinoa brands worldwide, with an estimated 6.6K versus 7.2K branded searches, at 3.2% and 3.5% estimated Share of Search. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Alter Eco or Bob's Red Mill?
Compare the quinoa brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bob's Red Mill, Alter Eco. The figures are in the table below the chart.
View monthly share of search table
| Month | Bob's Red Mill | Alter Eco |
|---|---|---|
| Oct 2025 | 1% | 4.2% |
| Nov 2025 | 1% | 4.1% |
| Dec 2025 | 0.85% | 3.5% |
| Jan 2026 | 1.1% | 4.1% |
| Feb 2026 | 1.6% | 4.9% |
| Mar 2026 | 1.9% | 4.8% |
| Apr 2026 | 1.9% | 4% |
| May 2026 | 2.4% | 4% |
| Jun 2026 | 2.9% | 3.3% |
| Jul 2026 | 2.9% | 3.3% |
| Aug 2026 | 3.5% | 3.2% |
| Sep 2026 | — | — |
How has the Alter Eco and Bob's Red Mill comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Bob's Red Mill took it in August 2026.
- Across the 11 months ending August 2026, Alter Eco’s estimated Share of Search among quinoa brands worldwide moved from 4.2% to 3.2%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
- Across the 11 months ending August 2026, Bob's Red Mill’s estimated Share of Search among quinoa brands worldwide moved from 1% to 3.5%, and its estimated monthly branded searches moved from 2K to 7.2K.
How did search popularity change for quinoa brands worldwide in August 2026?
2 changes
In August 2026, Bob's Red Mill overtook Alter Eco to rank 3rd among quinoa brands worldwide, at 3.5%.
Alter Eco’s estimated Share of Search among quinoa brands worldwide has lost ground for 3 months in a row, from 4% to 3.2% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Alter Eco’s and Bob's Red Mill’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Alter Eco
1 branded search term
- alter eco
Bob's Red Mill
2 branded search terms
- bob s red mill
- bobs red mill
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