AlphaSense vs Similarweb:Which is more popular?
In September 2026, Similarweb had more branded searches than AlphaSense among competitive intelligence platforms worldwide. Similarweb had about 303,000 branded searches, while AlphaSense had 90,500. Similarweb made up 27.9% of all competitive intelligence platform searches we track, and AlphaSense accounted for 8.3%. When we asked ChatGPT and Google AI Overviews about competitive intelligence platforms, both AlphaSense and Similarweb appeared in all five answers. Similarweb was mentioned before AlphaSense in four out of five answers.
Who do people search for more?
Similarweb, about 3 searches for every 1 for AlphaSense
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Similarweb, named ahead of AlphaSense in 4 of 5 answers
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Top competitive intelligence platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both AlphaSense and Similarweb showed up in all five answers. Similarweb was listed before AlphaSense in four of them.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Crayon1st
Klue2nd
Similarweb3rd
AlphaSense4th
Contify5th
Semrush6th
Kompyte7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Similarweb5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
AlphaSense5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Klue5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Crayon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Contify4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Semrush3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Kompyte2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about competitive intelligence platforms
5 answers
Asked ChatGPT
“Which competitive intelligence platform should I use?”
Asked ChatGPT
“What are the best competitive intelligence platforms?”
Asked ChatGPT
“What's the best competitive intelligence platform for market monitoring?”
Searched Google, AI Overview
“competitive intelligence platform”
Searched Google, AI Overview
“market intelligence tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is AlphaSense or Similarweb more popular in search?
This chart shows how often people search Google for AlphaSense and Similarweb by name. Each line represents a brand's share of searches for all seven competitive intelligence platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Similarweb, AlphaSense. The figures are in the table below the chart.
View monthly share of searches table
| Month | Semrush | Similarweb | AlphaSense | Klue | Crayon | Kompyte | Contify |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 63.3% | 28.4% | 7% | 0.98% | 0.16% | 0.12% | <0.01% |
| Nov 2025 | 64.3% | 28.9% | 5.8% | 0.82% | 0.15% | 0.08% | <0.01% |
| Dec 2025 | 64% | 28.8% | 5.8% | 1.2% | 0.14% | 0.08% | <0.01% |
| Jan 2026 | 59.3% | 32.5% | 6.5% | 1.3% | 0.16% | 0.09% | <0.01% |
| Feb 2026 | 61.4% | 27.6% | 8.3% | 2.5% | 0.14% | 0.09% | <0.01% |
| Mar 2026 | 59.2% | 32.5% | 6.5% | 1.6% | 0.13% | 0.06% | <0.01% |
| Apr 2026 | 63.3% | 28.5% | 7% | 0.98% | 0.13% | 0.07% | <0.01% |
| May 2026 | 62.3% | 28.1% | 8.4% | 0.98% | 0.15% | 0.15% | <0.01% |
| Jun 2026 | 60.9% | 27.4% | 8.2% | 3.3% | 0.15% | 0.04% | <0.01% |
| Jul 2026 | 60.1% | 29.9% | 8.1% | 1.7% | 0.12% | 0.05% | <0.01% |
| Aug 2026 | 64.4% | 24.1% | 8.7% | 2.7% | 0.13% | 0.05% | <0.01% |
| Sep 2026 | 61.9% | 27.9% | 8.3% | 1.8% | 0.12% | 0.04% | <0.01% |
How has the AlphaSense and Similarweb comparison changed over the last 12 months?
3 findings
- Similarweb was ahead of AlphaSense in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AlphaSense’s share of searches among competitive intelligence platforms worldwide moved from 7% to 8.3%, and its estimated monthly branded searches held steady at 90.5K.
- Across the 12 months ending September 2026, Similarweb’s share of searches among competitive intelligence platforms worldwide moved from 28.4% to 27.9%, and its estimated monthly branded searches moved from 369K to 303K.
How did search popularity change for competitive intelligence platforms worldwide in September 2026?
1 change

In September 2026, Similarweb gained share of searches among competitive intelligence platforms worldwide, from 24.1% to 27.9%.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using AlphaSense’s and Similarweb’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AlphaSense
1 branded search term
- alphasense
Similarweb
4 branded search terms
- similarweb
- similarweb competitive intelligence
- similarweb digital intelligence
- similarweb traffic checker
Other head-to-heads among competitive intelligence platforms

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