Brandwave

Alfa Romeo vs Lincoln:Which is searched more?

In September 2026, Alfa Romeo had more branded searches than Lincoln among car brands worldwide. Alfa Romeo was estimated to have 1.2M branded searches compared to Lincoln’s 1M, and held a 0.64% Share of Search versus Lincoln’s 0.53%. These are worldwide searches for English-language branded terms.

Share of Search among car brands worldwide in September 2026Which is more popular in search, Alfa Romeo or Lincoln?
Alfa Romeo0.64%1.2M searches
vs
Lincoln0.53%1M searches

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Which is more popular in search, Alfa Romeo or Lincoln?

Compare automotive marques buyers weigh for new and used cars, utes, and SUVs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Alfa Romeo and Lincoln among car brands worldwide, by month

Share of Search by month for Alfa Romeo, Lincoln. The figures are in the table below the chart.

View monthly share of search table
MonthHondaToyotaBMWTeslaVolkswagenMercedes-BenzBYDHyundaiKiaPorscheAudiFordLamborghiniFerrariMazdaAlfa RomeoLincoln
Oct 20256.1%5.4%5.4%4.4%4.4%5%3%3.6%2.4%3%2.4%2.4%2.4%2%1.6%0.73%0.59%
Nov 20256.1%5.7%4.7%3.9%4.7%5.3%3.2%3.9%2.1%3.2%2.1%2.6%2.1%1.7%1.7%0.63%0.52%
Dec 20256.2%5.9%4.9%4%4.9%5.4%2.7%3.3%2.2%3.3%2.2%2.7%2.2%1.8%1.8%0.65%0.53%
Jan 20266.1%6.5%5.3%3.6%4.4%4.9%3.6%3.6%2.4%2.9%2.4%2.4%2%1.6%2%0.72%0.48%
Feb 20266.4%6.1%5%4.1%5%4.6%3.4%3.4%2.7%2.7%2.7%2.2%2.2%1.8%1.8%0.67%0.55%
Mar 20266.3%5.5%5.5%3.7%4.5%5%3.7%3.7%2.5%3%2.5%2.5%2%1.6%1.6%0.74%0.6%
Apr 20266.4%5.6%4.6%4.6%4.6%5.1%3.8%3.1%2.5%3.1%2.1%2.1%2.1%1.7%1.7%0.76%0.5%
May 20266.5%5.7%4.7%3.8%4.7%5.2%3.8%3.1%2.5%3.1%2.1%2.1%2.1%2.1%1.7%0.76%0.51%
Jun 20266.6%6.2%5.1%4.2%4.2%4.7%3.4%3.4%2.3%2.8%2.3%2.3%2.3%1.9%1.9%0.68%0.56%
Jul 20266.6%6.2%5.1%4.2%5.1%4.7%3.4%3.4%2.3%2.8%2.3%2.3%1.9%1.5%1.9%0.68%0.56%
Aug 20266.4%5.9%4.9%4%4.9%4.5%3.3%3.3%2.7%2.7%2.2%2.2%2.2%1.8%1.8%0.65%0.65%
Sep 20266.2%5.8%4.8%4.8%4.8%4.4%3.9%3.2%2.6%2.6%2.2%2.2%2.2%1.8%1.8%0.64%0.53%

How has the Alfa Romeo and Lincoln comparison changed over the last 12 months?

  • Alfa Romeo was ahead of Lincoln in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Alfa Romeo’s estimated Share of Search among car brands worldwide moved from 0.73% to 0.64%, and its estimated monthly branded searches moved from 1.5M to 1.2M.
  • Across the 12 months ending September 2026, Lincoln’s estimated Share of Search among car brands worldwide moved from 0.59% to 0.53%, and its estimated monthly branded searches moved from 1.2M to 1M.

How did search popularity change for car brands worldwide in September 2026?

  1. In September 2026, Lincoln fell from 46th to 51st among car brands worldwide.

  2. In September 2026, Alfa Romeo fell from 42nd to 45th among car brands worldwide.

Other head-to-heads among car brands

How each brand is measured

Brandwave collects information about searches that people make online using Alfa Romeo’s and Lincoln’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Alfa Romeo

1 branded search term

  • alfa romeo

Lincoln

1 branded search term

  • lincoln

How the Brand Demand Index is measured

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