Brandwave

AirDoctor vs IQAir:Which is more popular by branded search?

In August 2026, IQAir had more branded searches than AirDoctor among air purifier brands worldwide. IQAir was estimated to have 379K branded searches compared to AirDoctor’s 15.7K, and held a 37.4% Share of Search versus AirDoctor’s 1.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among air purifier brands worldwide in August 2026Which is more popular in search, AirDoctor or IQAir?
AirDoctor1.6%15.7K searches
vs
IQAir37.4%379K searches

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Which is more popular in search, AirDoctor or IQAir?

Compare brands that offer air purifiers for homes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

AirDoctor and IQAir among air purifier brands worldwide, by month

Share of Search by month for IQAir, AirDoctor. The figures are in the table below the chart.

View monthly share of search table
MonthIQAirCowayLevoitBlueairAirDoctor
Oct 202514.9%38.7%27%17.4%2%
Nov 202533.5%30.4%18.9%14.9%2.2%
Dec 202542.8%24.3%19.9%11.5%1.4%
Jan 202626.2%31.3%26.8%14.2%1.5%
Feb 202621.2%30.5%29.9%16.8%1.6%
Mar 202617.2%34.9%29.4%16.5%2%
Apr 202617.6%34.5%30.1%15.3%2.5%
May 202612.2%36.9%32.5%15.4%3.1%
Jun 20269.7%35.8%33.8%18.1%2.6%
Jul 202627.2%28.5%27.8%14.6%1.9%
Aug 202637.4%25%23.9%12.1%1.6%
Sep 2026—————

How has the AirDoctor and IQAir comparison changed over the last 12 months?

  • IQAir was ahead of AirDoctor in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, AirDoctor’s estimated Share of Search among air purifier brands worldwide moved from 2% to 1.6%, and its estimated monthly branded searches moved from 12.6K to 15.7K.
  • Across the 11 months ending August 2026, IQAir’s estimated Share of Search among air purifier brands worldwide moved from 14.9% to 37.4%, and its estimated monthly branded searches moved from 95.2K to 379K.

How did search popularity change for air purifier brands worldwide in August 2026?

  1. In August 2026, IQAir overtook Levoit to take the highest estimated Share of Search among air purifier brands worldwide, at 37.4%.

  2. AirDoctor’s estimated Share of Search among air purifier brands worldwide has lost ground for 3 months in a row, from 3.1% to 1.6% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using AirDoctor’s and IQAir’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AirDoctor

5 branded search terms

  • air doctor air purifier
  • airdoctor 3000
  • airdoctor 5500
  • airdoctor air purifier
  • airdoctorpro com

IQAir

5 branded search terms

  • iqair
  • iqair air purifier
  • iqair atem
  • iqair com
  • iqair healthpro

How the Brand Demand Index is measured

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