Adyen vs Newland:Which is searched more?
In September 2026, Adyen had more branded searches than Newland among pos Terminal brands worldwide. Adyen was estimated to have 176K branded searches compared to Newland’s 40.5K, and held a 2.5% Share of Search versus Newland’s 0.58%. These are worldwide searches for English-language branded terms.
Follow Adyen vs Newland and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Adyen or Newland?
Compare the pos terminal brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Adyen, Newland. The figures are in the table below the chart.
View monthly share of search table
| Month | Revolut | Smart | Adyen | Square | Newland | Clover | Ingenico | Lightspeed |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 63.1% | 29.6% | 2.8% | 1.5% | 0.8% | 0.7% | 0.66% | 0.73% |
| Nov 2025 | 59.3% | 33.5% | 2.6% | 1.7% | 0.74% | 0.73% | 0.74% | 0.73% |
| Dec 2025 | 58.9% | 33.5% | 3.2% | 1.5% | 0.91% | 0.62% | 0.74% | 0.6% |
| Jan 2026 | 63.1% | 29.7% | 2.8% | 1.6% | 0.8% | 0.71% | 0.66% | 0.63% |
| Feb 2026 | 58.3% | 33.1% | 3.8% | 2.1% | 0.73% | 0.8% | 0.6% | 0.69% |
| Mar 2026 | 62.7% | 29.4% | 2.8% | 2.3% | 0.65% | 0.78% | 0.65% | 0.75% |
| Apr 2026 | 58.3% | 32.8% | 3.1% | 2.7% | 0.73% | 0.8% | 0.73% | 0.76% |
| May 2026 | 62.2% | 29.5% | 2.8% | 2.9% | 0.65% | 0.71% | 0.53% | 0.67% |
| Jun 2026 | 61.9% | 29.3% | 3.4% | 3% | 0.65% | 0.7% | 0.53% | 0.57% |
| Jul 2026 | 66.7% | 25.6% | 2.5% | 2.7% | 0.69% | 0.72% | 0.57% | 0.58% |
| Aug 2026 | 63.1% | 29.5% | 2.8% | 2.1% | 0.65% | 0.67% | 0.53% | 0.62% |
| Sep 2026 | 67.7% | 26.2% | 2.5% | 1.5% | 0.58% | 0.57% | 0.47% | 0.47% |
How has the Adyen and Newland comparison changed over the last 12 months?
3 findings
- Adyen was ahead of Newland in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Adyen’s estimated Share of Search among pos Terminal brands worldwide moved from 2.8% to 2.5%, and its estimated monthly branded searches moved from 175K to 176K.
- Across the 12 months ending September 2026, Newland’s estimated Share of Search among pos Terminal brands worldwide moved from 0.8% to 0.58%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for pos Terminal brands worldwide in September 2026?
1 change
In September 2026, Newland rose from 6th to 5th among pos Terminal brands worldwide.
Other head-to-heads among pos Terminal brands
How each brand is measured
Brandwave collects information about searches that people make online using Adyen’s and Newland’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Adyen
21 branded search terms
- adyen
- adyen checkout
- adyen for platform
- adyen for platforms
- adyen pay
- adyen payment
- adyen payment gateway
- adyen payment gateways
- adyen payment method
- adyen payment methods
- adyen payment platform
- adyen payment processing
- adyen payment processor
- adyen payments
- adyen terminal
- adyen terminals
- checkout adyen
- payment adyen
- payment gateway adyen
- payment method adyen
- payment methods adyen
Newland
1 branded search term
- newland

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.