Adobe Workfront vs Pointillist:Which is searched more?

Name: Adobe Workfront vs Pointillist: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Pointillist had more branded searches than Adobe Workfront among customer journey analytics worldwide. Pointillist was estimated to have 60.5K branded searches compared to Adobe Workfront’s 28K, and held a 22.3% Share of Search versus Adobe Workfront’s 10.3%. These are worldwide searches for English-language branded terms.

Share of Search among customer journey analytics worldwide in August 2026Which is more popular in search, Adobe Workfront or Pointillist?

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Which is more popular in search, Adobe Workfront or Pointillist?

Compare the platforms that map customer journeys. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Adobe Workfront and Pointillist among customer journey analytics worldwide, by month

Month	Pointillist	Adobe Workfront
Oct 2025	14.7%	7.8%
Nov 2025	20%	8.7%
Dec 2025	19.8%	8.6%
Jan 2026	13%	5.6%
Feb 2026	12.9%	6%
Mar 2026	22.6%	10.5%
Apr 2026	26.3%	10%
May 2026	25.9%	9.8%
Jun 2026	22.2%	11.8%
Jul 2026	21.8%	12.3%
Aug 2026	22.3%	10.3%
Sep 2026	—	—

How has the Adobe Workfront and Pointillist comparison changed over the last 12 months?

3 findings

Pointillist was ahead of Adobe Workfront in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Adobe Workfront’s estimated Share of Search among customer journey analytics worldwide moved from 7.8% to 10.3%, and its estimated monthly branded searches moved from 39.3K to 28K.
Across the 11 months ending August 2026, Pointillist’s estimated Share of Search among customer journey analytics worldwide moved from 14.7% to 22.3%, and its estimated monthly branded searches moved from 74K to 60.5K.

How did search popularity change for customer journey analytics worldwide in August 2026?

2 changes

In August 2026, Pointillist gained estimated Share of Search among customer journey analytics worldwide, from 21.8% to 22.3%.
In August 2026, Adobe Workfront lost estimated Share of Search among customer journey analytics worldwide, from 12.3% to 10.3%.

How each brand is measured

Brandwave collects information about searches that people make online using Adobe Workfront’s and Pointillist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.