Adobe Scan vs Microsoft Lens:Which is more popular by branded search?
In August 2026, Adobe Scan had more branded searches than Microsoft Lens among document scanning apps worldwide. Adobe Scan was estimated to have 135K branded searches compared to Microsoft Lens’ 40.5K, and held a 15.5% Share of Search versus Microsoft Lens’ 4.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Adobe Scan or Microsoft Lens?
Compare the apps people scan documents with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Adobe Scan, Microsoft Lens. The figures are in the table below the chart.
View monthly share of search table
| Month | CamScanner | Adobe Scan | Microsoft Lens | Genius Scan | Scanbot |
|---|---|---|---|---|---|
| Oct 2025 | 73.3% | 18% | 5.4% | 3% | 0.39% |
| Nov 2025 | 70.5% | 21.2% | 5.2% | 2.8% | 0.24% |
| Dec 2025 | 70.5% | 21.2% | 5.2% | 2.8% | 0.24% |
| Jan 2026 | 67.2% | 20.2% | 9% | 3.3% | 0.29% |
| Feb 2026 | 67.6% | 20.3% | 9.1% | 2.7% | 0.29% |
| Mar 2026 | 60.5% | 18.1% | 18.1% | 3% | 0.26% |
| Apr 2026 | 65.9% | 19.8% | 10.8% | 3.2% | 0.23% |
| May 2026 | 68.8% | 20.6% | 7.6% | 2.8% | 0.24% |
| Jun 2026 | 76.3% | 15.3% | 5.6% | 2.5% | 0.22% |
| Jul 2026 | 70.1% | 21% | 6.3% | 2.3% | 0.2% |
| Aug 2026 | 77.2% | 15.5% | 4.6% | 2.5% | 0.18% |
| Sep 2026 | — | — | — | — | — |
How has the Adobe Scan and Microsoft Lens comparison changed over the last 12 months?
3 findings
- Adobe Scan was ahead of Microsoft Lens in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Adobe Scan’s estimated Share of Search among document scanning apps worldwide moved from 18% to 15.5%, and its estimated monthly branded searches moved from 165K to 135K.
- Across the 11 months ending August 2026, Microsoft Lens’ estimated Share of Search among document scanning apps worldwide moved from 5.4% to 4.6%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for document scanning apps worldwide in August 2026?
2 changes
In August 2026, Adobe Scan lost estimated Share of Search among document scanning apps worldwide, from 21% to 15.5%.
In August 2026, Microsoft Lens lost estimated Share of Search among document scanning apps worldwide, from 6.3% to 4.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Adobe Scan’s and Microsoft Lens’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Adobe Scan
1 branded search term
- adobe scan
Microsoft Lens
1 branded search term
- microsoft lens
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.