Adams vs Schilke:Which is more popular?
In September 2026, Schilke had more branded searches than Adams among trumpet brands worldwide. Schilke had about 1,000 branded searches, while Adams had 590. Schilke made up 3.6% of all trumpet brand searches we track, and Adams accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about trumpet brands, Adams appeared in two of the five answers and Schilke in one. Adams and Schilke were each mentioned first in one of the two answers that named either.
Who do people search for more?
Schilke, about 69% more searches than Adams
Who does AI mention more?
Adams, mentioned in 2 of 5 answers, Schilke in 1
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top trumpet brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Adams was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Schilke was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Adams and Schilke were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Yamaha1st
Bach2nd- Adams3rd
Jupiter4th
Getzen5th- Schilke6th
Conn-Selmer–
Carol Brass–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Yamaha5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Bach4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Getzen3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Jupiter2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Adams2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Schilke1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Conn-Selmer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Carol Brass0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about trumpet brands
5 answers
Asked ChatGPT
“What's the best trumpet for a beginner?”
Asked ChatGPT
“Which trumpet brand should a student buy?”
Asked ChatGPT
“What are the best professional trumpet brands?”
Searched Google, AI Overview
“trumpet”
Searched Google, AI Overview
“student trumpet”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
Is Adams or Schilke more popular in search?
This chart shows how often people search Google for Adams and Schilke by name. Each line represents a brand's share of searches for all eight trumpet brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Schilke, Adams. The figures are in the table below the chart.
View monthly share of searches table
| Month | Yamaha | Bach | Jupiter | Getzen | Conn-Selmer | Schilke | Carol Brass | Adams |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.8% | 24.5% | 10.7% | 5.9% | 4.8% | 4.8% | 2.2% | 2.2% |
| Nov 2025 | 42.7% | 28.6% | 10.2% | 5.7% | 3.5% | 4.6% | 2.1% | 2.5% |
| Dec 2025 | 43.8% | 23.9% | 10.5% | 8.7% | 3.6% | 4.7% | 2.1% | 2.6% |
| Jan 2026 | 49.8% | 22.2% | 7.8% | 6.6% | 4.1% | 4.1% | 2.4% | 3% |
| Feb 2026 | 45.6% | 24.9% | 8.8% | 6% | 4.1% | 4.6% | 2.7% | 3.3% |
| Mar 2026 | 45% | 24.6% | 8.6% | 5.9% | 4% | 5.9% | 2.7% | 3.3% |
| Apr 2026 | 43.7% | 29.1% | 8.4% | 5.7% | 3.9% | 4.4% | 2.1% | 2.6% |
| May 2026 | 49.6% | 22.1% | 9.8% | 5.3% | 4.1% | 4.1% | 2.4% | 2.4% |
| Jun 2026 | 44.4% | 24.1% | 10.4% | 5.5% | 4.8% | 4.8% | 2.6% | 3.2% |
| Jul 2026 | 45.1% | 24.5% | 10.6% | 5.6% | 4.9% | 4% | 2.7% | 2.7% |
| Aug 2026 | 49.9% | 22.2% | 12.1% | 4.4% | 4.4% | 3.4% | 1.6% | 2% |
| Sep 2026 | 44% | 24% | 13.1% | 5.8% | 4.7% | 3.6% | 2.6% | 2.1% |
How has the Adams and Schilke comparison changed over the last 12 months?
3 findings
- Schilke was ahead of Adams in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Adams’ share of searches among trumpet brands worldwide moved from 2.2% to 2.1%, and its estimated monthly branded searches held steady at 590.
- Across the 12 months ending September 2026, Schilke’s share of searches among trumpet brands worldwide moved from 4.8% to 3.6%, and its estimated monthly branded searches moved from 1.3K to 1K.
How did search popularity change for trumpet brands worldwide in September 2026?
2 changes
In September 2026, Carol Brass overtook Adams to rank 7th among trumpet brands worldwide, with 2.6% of the searches.
Estimated monthly branded searches for Schilke worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Adams’ and Schilke’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among trumpet brands
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