Brandwave

Abacum vs Boldin:Which is searched more?

In September 2026, Boldin had more branded searches than Abacum among financial planning platforms worldwide. Boldin had about 27,100 branded searches, while Abacum had 4,850. Boldin made up 11.1% of all financial planning platform searches we track, and Abacum accounted for 2%. These are worldwide searches for English-language branded terms.

Share of searches among financial planning platforms worldwide in September 2026Is Abacum or Boldin more popular in search?
Abacum2%4.8K searches
vs
Boldin11.1%27.1K searches

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Is Abacum or Boldin more popular in search?

Compare services and tools used to plan and analyze business finances. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Abacum and Boldin among financial planning platforms worldwide, by month

Share of searches by month for Boldin, Abacum. The figures are in the table below the chart.

View monthly share of searches table
MonthMonarch MoneyAnaplanBoldinDatarailsPlanfulEmpowerProjectionLabAbacumPigment
Oct 202543.8%29.8%7.2%5.9%4.1%4.8%2.1%1.9%0.25%
Nov 202542.8%29.1%8.6%7.1%4%3.8%2.1%2.3%0.27%
Dec 202548.6%27.1%8%5.4%3.1%2.9%2.9%1.8%0.22%
Jan 202648.9%27.2%8%5.4%3.1%2.9%2.4%1.8%0.22%
Feb 202639.8%33.1%9.8%6.6%3.1%2.4%2.9%2.2%0.28%
Mar 202638.8%32.3%11.6%6.4%3.7%2.3%2.3%2.1%0.33%
Apr 202639.1%32.5%11.7%5.3%3%2.3%3.5%2.2%0.32%
May 202641%27.9%15%4.5%2.6%2.4%4.5%1.9%0.27%
Jun 202640.1%33.2%12%4.4%2.6%2.4%2.9%2.2%0.27%
Jul 202652.2%23.8%10.5%3.9%2.2%2.1%3.1%1.9%0.23%
Aug 202650.8%23.2%12.5%3.8%2.2%2.5%3.1%1.8%0.23%
Sep 202645.1%30.7%11.1%4.1%2.4%2.2%2.2%2%0.25%

How has the Abacum and Boldin comparison changed over the last 12 months?

3 findings
  • Boldin was ahead of Abacum in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Abacum’s share of searches among financial planning platforms worldwide moved from 1.9% to 2%, and its estimated monthly branded searches moved from 4.7K to 4.8K.
  • Across the 12 months ending September 2026, Boldin’s share of searches among financial planning platforms worldwide moved from 7.2% to 11.1%, and its estimated monthly branded searches moved from 18.1K to 27.1K.

How did search popularity change for financial planning platforms worldwide in September 2026?

1 change
  1. In September 2026, Boldin lost share of searches among financial planning platforms worldwide, from 12.5% to 11.1%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Abacum’s and Boldin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Abacum

4 branded search terms

  • abacum
  • abacum ai
  • abacum fp&a
  • abacum software

Boldin

1 branded search term

  • boldin

How the Brand Demand Index is measured

Other head-to-heads among financial planning platforms

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