Brandwave

6sense vs Kameleoon:Which is more popular?

In September 2026, 6sense had more branded searches than Kameleoon among B2B website personalization platforms worldwide. 6sense had about 110,000 branded searches, while Kameleoon had 4,400. 6sense made up 5.8% of all B2B website personalization platform searches we track, and Kameleoon accounted for 0.23%. When we asked ChatGPT and Google AI Overviews about B2B website personalization platforms, 6sense appeared in three of the five answers and Kameleoon in none.

Among B2B website personalization platforms worldwide in September 2026

Who do people search for more?

6sense, about 25 searches for every 1 for Kameleoon

6sense 110K searchesKameleoon 4.4K searches

Who does AI mention more?

6sense, mentioned in 3 of 5 answers, Kameleoon in 0

6sense in 3 of 5Kameleoon in 0 of 5

Who does AI recommend more?

6sense, the only one of the two named

6sense first in 3Kameleoon never named

Follow 6sense vs Kameleoon and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top B2B website personalization platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, 6sense was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Kameleoon did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Demandbase1st
  2. Optimizely2nd
  3. 6sense3rd
  4. Mutiny4th
  5. HubSpot5th
  6. Personyze6th
  7. Kameleoon–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • HubSpot4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Optimizely4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mutiny4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • 6sense3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Demandbase3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Personyze2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kameleoon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about B2B website personalization platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is 6sense or Kameleoon more popular in search?

This chart shows how often people search Google for 6sense and Kameleoon by name. Each line represents a brand's share of searches for all seven B2B website personalization platforms we track, month by month, from English-language searches worldwide.

6sense and Kameleoon among B2B website personalization platforms worldwide, by month

Share of searches by month for 6sense, Kameleoon. The figures are in the table below the chart.

View monthly share of searches table
MonthHubSpotOptimizely6senseDemandbaseKameleoonPersonyzeMutiny
Oct 202579.4%12.6%6.9%0.78%0.28%0.02%<0.01%
Nov 202577%15.1%6.8%0.76%0.33%0.02%<0.01%
Dec 202573.6%17.5%7.8%0.72%0.26%0.01%<0.01%
Jan 202678.3%15.3%5.6%0.63%0.22%0.01%<0.01%
Feb 202678.1%15.3%5.6%0.77%0.27%0.02%<0.01%
Mar 202680.5%12.8%5.7%0.78%0.23%0.02%<0.01%
Apr 202680.5%12.9%5.8%0.64%0.23%<0.01%<0.01%
May 202677.1%15.1%6.7%0.75%0.27%0.01%<0.01%
Jun 202681.1%13%4.8%0.79%0.29%<0.01%<0.01%
Jul 202677%15.2%6.8%0.75%0.27%<0.01%<0.01%
Aug 202677%15.2%6.8%0.76%0.22%0.01%<0.01%
Sep 202680.4%13%5.8%0.64%0.23%0.01%<0.01%

How has the 6sense and Kameleoon comparison changed over the last 12 months?

3 findings

How did search popularity change for B2B website personalization platforms worldwide in September 2026?

2 changes
  1. In September 2026, 6sense lost share of searches among B2B website personalization platforms worldwide, from 6.8% to 5.8%.

  2. Estimated monthly branded searches for Kameleoon worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using 6sense’s and Kameleoon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

6sense

1 branded search term

  • 6sense

Kameleoon

1 branded search term

  • kameleoon

How the Brand Demand Index is measured

Other head-to-heads among B2B website personalization platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.