Brandwave

Quartet vs U Brands:Which is more popular?

In September 2026, U Brands had more branded searches than Quartet among whiteboard brands worldwide. U Brands had about 4,400 branded searches, while Quartet had 480. U Brands made up 3.7% of all whiteboard brand searches we track, and Quartet accounted for 0.4%. When we asked ChatGPT and Google AI Overviews about whiteboard brands, U Brands appeared in all five answers and Quartet in three. Quartet was mentioned before U Brands in every answer.

Among whiteboard brands worldwide in September 2026

Who do people search for more?

U Brands, about 9 searches for every 1 for Quartet

U Brands 4.4K searchesQuartet 480 searches

Who does AI mention more?

U Brands, mentioned in every answer we collected

U Brands in 5 of 5Quartet in 3 of 5

Who does AI recommend more?

Quartet, named ahead of U Brands in every answer

Quartet first in 3U Brands never first

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Top whiteboard brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, U Brands appeared in all five answers. Quartet was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Quartet was listed before U Brands in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Quartet1st
  2. Ghent2nd
  3. U Brands3rd
  4. VIZ-PRO4th
  5. Nobo–
  6. AmazonBasics–
  7. Bi-Office–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • U Brands5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • VIZ-PRO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quartet3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ghent3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nobo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AmazonBasics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bi-Office0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about whiteboard brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Quartet or U Brands more popular in search?

This chart shows how often people search Google for Quartet and U Brands by name. Each line represents a brand's share of searches for all eight whiteboard brands we track, month by month, from English-language searches worldwide.

Quartet and U Brands among whiteboard brands worldwide, by month

Share of searches by month for U Brands, Quartet. The figures are in the table below the chart.

View monthly share of searches table
MonthNoboU BrandsAmazonBasicsVIZ-PROBi-OfficeQuartetGhent
Oct 202584.1%7.5%4.3%1.8%1.4%0.54%0.36%
Nov 202586.2%6.3%3.6%1.5%1.5%0.56%0.24%
Dec 202586.7%5.2%4.7%1.5%1.2%0.56%0.25%
Jan 202682.3%7.3%5.7%1.8%1.8%0.8%0.35%
Feb 202683.9%7.5%4.5%1.4%1.8%0.54%0.44%
Mar 202683.8%7.5%4.4%1.4%1.8%0.66%0.54%
Apr 202684.2%7.5%4.4%1.4%1.4%0.67%0.45%
May 202687.3%5.2%3.9%1.5%1.2%0.57%0.31%
Jun 202688%5.2%3.4%1.2%1.2%0.57%0.38%
Jul 202687.2%6.4%3.2%1.2%1%0.57%0.46%
Aug 202689.3%5.3%2.7%0.99%0.87%0.47%0.32%
Sep 202691.5%3.7%2.3%1.1%0.83%0.4%0.22%

How has the Quartet and U Brands comparison changed over the last 12 months?

3 findings
  • U Brands was ahead of Quartet in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Quartet’s share of searches among whiteboard brands worldwide moved from 0.54% to 0.4%, and its estimated monthly branded searches moved from 390 to 480.
  • Across the 12 months ending September 2026, U Brands’ share of searches among whiteboard brands worldwide moved from 7.5% to 3.7%, and its estimated monthly branded searches moved from 5.4K to 4.4K.

How did search popularity change for whiteboard brands worldwide in September 2026?

2 changes
  1. In September 2026, U Brands lost share of searches among whiteboard brands worldwide, from 5.3% to 3.7%.

  2. Estimated monthly branded searches for Quartet worldwide rose 23.1% over 12 measured months, from 390 to 480 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Quartet’s and U Brands’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Quartet

1 branded search term

  • quartet board

U Brands

1 branded search term

  • u brands

How the Brand Demand Index is measured

Other head-to-heads among whiteboard brands

Creator with pink hair and a pink jacket

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