Brandwave

DeWalt vs Rubi:Which is more popular?

In September 2026, DeWalt had more branded searches than Rubi among wet tile saw brands worldwide. DeWalt had about 673,000 branded searches, while Rubi had 550,000. DeWalt made up 33.4% of all wet tile saw brand searches we track, and Rubi accounted for 27.3%. When we asked ChatGPT and Google AI Overviews about wet tile saw brands, DeWalt and Rubi each appeared in three of the five answers. DeWalt was mentioned before Rubi in every answer.

Among wet tile saw brands worldwide in September 2026

Who do people search for more?

DeWalt, about 22% more searches than Rubi

DeWalt 673K searchesRubi 550K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

DeWalt in 3 of 5Rubi in 3 of 5

Who does AI recommend more?

DeWalt, named ahead of Rubi in every answer

DeWalt first in 3Rubi never first

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Top wet tile saw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DeWalt and Rubi were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. DeWalt was listed before Rubi in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. DeWalt1st
  2. Rubi2nd
  3. Montolit3rd
  4. RIDGID4th
  5. MK Diamond5th
  6. Ryobi–
  7. Kobalt–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • DeWalt3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rubi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • RIDGID3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Montolit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MK Diamond2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kobalt1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about wet tile saw brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is DeWalt or Rubi more popular in search?

This chart shows how often people search Google for DeWalt and Rubi by name. Each line represents a brand's share of searches for all seven wet tile saw brands we track, month by month, from English-language searches worldwide.

DeWalt and Rubi among wet tile saw brands worldwide, by month

Share of searches by month for DeWalt, Rubi. The figures are in the table below the chart.

View monthly share of searches table
MonthDeWaltRyobiRubiKobaltRIDGIDMontolitMK Diamond
Oct 202533.8%32.2%27.6%4.5%1.7%0.18%0.02%
Nov 202535.1%39.2%19.2%4.7%1.7%0.15%0.02%
Dec 202537.8%34.5%20.7%5.1%1.9%0.13%0.02%
Jan 202632.9%33.5%26.9%4.4%2%0.14%0.03%
Feb 202637.5%31.2%25.1%4.1%1.8%0.16%0.03%
Mar 202631.4%36.6%25.7%4.2%1.9%0.17%0.03%
Apr 202633%38.4%22.1%4.4%2%0.14%0.02%
May 202632.1%40%21.5%4.3%1.9%0.17%0.02%
Jun 202631.8%41.3%21.3%3.5%1.9%0.14%0.02%
Jul 202630%39%24.6%4%2.2%0.16%0.03%
Aug 202632.5%34.5%26.5%4.4%2%0.12%0.02%
Sep 202633.4%32.7%27.3%4.5%2%0.14%0.02%

How has the DeWalt and Rubi comparison changed over the last 12 months?

3 findings
  • DeWalt was ahead of Rubi in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DeWalt’s share of searches among wet tile saw brands worldwide moved from 33.8% to 33.4%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, Rubi’s share of searches among wet tile saw brands worldwide moved from 27.6% to 27.3%, and its estimated monthly branded searches held steady at 550K.

How did search popularity change for wet tile saw brands worldwide in September 2026?

2 changes
  1. In September 2026, DeWalt overtook Ryobi to become the leader among wet tile saw brands worldwide, with 33.4% of the searches.

  2. In September 2026, Rubi gained share of searches among wet tile saw brands worldwide, from 26.5% to 27.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using DeWalt’s and Rubi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

1 branded search term

  • dewalt

Rubi

1 branded search term

  • rubi

How the Brand Demand Index is measured

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