Fiverr vs Upwork:Which is more popular?
In September 2026, Fiverr had more branded searches than Upwork among voiceover services worldwide. Fiverr had about 3.4 million branded searches, while Upwork had 2.7 million. Fiverr made up 54.5% of all voiceover service searches we track, and Upwork accounted for 44.6%. When we asked ChatGPT and Google AI Overviews about voiceover services, Fiverr and Upwork each appeared in four of the five answers. Fiverr was mentioned before Upwork in three out of five answers.
Who do people search for more?
Fiverr, about 22% more searches than Upwork
Who does AI mention more?
Both were mentioned in 4 of 5 answers.
Who does AI recommend more?
Fiverr, named ahead of Upwork in 3 of 5 answers
Follow Fiverr vs Upwork and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top voiceover services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Fiverr was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Upwork was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fiverr was listed before Upwork in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Voice1235 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Voices.com5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Fiverr4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Upwork4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
The Voice Realm1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bunny Studio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Voiceover.com0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about voiceover services
5 answers
Asked ChatGPT
“Which voiceover service should I hire?”
Asked ChatGPT
“What are the best voiceover services?”
Asked ChatGPT
“What's the best voiceover service for a voice actor?”
Searched Google, AI Overview
“voiceover services”
Searched Google, AI Overview
“hire voice actor”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Fiverr or Upwork more popular in search?
This chart shows how often people search Google for Fiverr and Upwork by name. Each line represents a brand's share of searches for all seven voiceover services we track, month by month, from English-language searches worldwide.
Share of searches by month for Fiverr, Upwork. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fiverr | Upwork | Voice123 | Voices.com | Bunny Studio | The Voice Realm | Voiceover.com |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 64.3% | 35.2% | 0.23% | 0.16% | 0.13% | 0.01% | <0.01% |
| Nov 2025 | 64.2% | 35.2% | 0.23% | 0.19% | 0.1% | 0.01% | <0.01% |
| Dec 2025 | 59.5% | 39.9% | 0.22% | 0.26% | 0.1% | 0.01% | <0.01% |
| Jan 2026 | 59.5% | 39.9% | 0.22% | 0.26% | 0.1% | 0.01% | <0.01% |
| Feb 2026 | 59.5% | 39.9% | 0.22% | 0.22% | 0.14% | 0.01% | <0.01% |
| Mar 2026 | 59.5% | 39.8% | 0.22% | 0.32% | 0.14% | 0.01% | <0.01% |
| Apr 2026 | 59.6% | 39.9% | 0.22% | 0.18% | 0.1% | 0.01% | <0.01% |
| May 2026 | 59.5% | 39.9% | 0.26% | 0.26% | 0.08% | 0.01% | <0.01% |
| Jun 2026 | 59.5% | 39.8% | 0.39% | 0.22% | 0.06% | 0.01% | <0.01% |
| Jul 2026 | 59.5% | 39.9% | 0.32% | 0.22% | 0.08% | 0.01% | <0.01% |
| Aug 2026 | 59.5% | 39.8% | 0.39% | 0.22% | 0.06% | 0.01% | <0.01% |
| Sep 2026 | 54.5% | 44.6% | 0.54% | 0.24% | 0.06% | 0.01% | <0.01% |
How has the Fiverr and Upwork comparison changed over the last 12 months?
3 findings
- Fiverr was ahead of Upwork in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fiverr’s share of searches among voiceover services worldwide moved from 64.3% to 54.5%, and its estimated monthly branded searches moved from 5M to 3.4M.
- Across the 12 months ending September 2026, Upwork’s share of searches among voiceover services worldwide moved from 35.2% to 44.6%, and its estimated monthly branded searches held steady at 2.7M.
How did search popularity change for voiceover services worldwide in September 2026?
2 changes
In September 2026, Upwork gained share of searches among voiceover services worldwide, from 39.8% to 44.6%.
In September 2026, Fiverr lost share of searches among voiceover services worldwide, from 59.5% to 54.5%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Fiverr’s and Upwork’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.