Brandwave

Figma vs Kittl:Which is searched more?

In September 2026, Figma had more branded searches than Kittl among vector graphics software worldwide. Figma had about 5 million branded searches, while Kittl had 190,000. Figma made up 69.4% of all vector graphics software searches we track, and Kittl accounted for 2.6%. These are worldwide searches for English-language branded terms.

Share of searches among vector graphics software worldwide in September 2026Is Figma or Kittl more popular in search?
Figma69.4%5M searches
vs
Kittl2.6%190K searches

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Is Figma or Kittl more popular in search?

Compare vector graphics software for creating and editing scalable artwork, logos, illustrations and SVG graphics. Includes installed and browser-based vector editors; UI prototyping, CAD, 3D modelling and animation-first products are outside this set. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Figma and Kittl among vector graphics software worldwide, by month

Share of searches by month for Figma, Kittl. The figures are in the table below the chart.

View monthly share of searches table
MonthFigmaInkscapeAdobe IllustratorCorelDRAWAffinityKittlBoxy SVGLinearity CurveAmadineXaraVectr
Oct 202568.2%7.7%7.8%7%4.3%4.6%0.14%0.2%0.04%0.02%<0.01%
Nov 202563%7.2%7.2%6.5%12.2%3.5%0.13%0.15%0.03%0.01%<0.01%
Dec 202568.2%7.9%7.8%7.1%4.8%3.8%0.12%0.19%0.04%0.02%<0.01%
Jan 202665.9%9.3%7.5%8.3%4.2%4.5%0.11%0.22%0.04%0.02%<0.01%
Feb 202668.1%9.7%7.8%7.1%3.1%3.8%0.17%0.2%0.04%0.02%0.01%
Mar 202672%8.4%6.9%6.2%2.8%3.4%0.17%0.18%0.04%0.02%0.01%
Apr 202672.6%8.4%6.8%6.3%2.3%3.3%0.15%0.16%0.04%0.01%0.01%
May 202673.2%8.4%6.8%6.2%2.1%2.9%0.15%0.16%0.04%0.01%<0.01%
Jun 202671.2%8.3%6.7%7.4%2.7%3.3%0.16%0.2%0.04%0.01%0.01%
Jul 202671.2%8.3%6.6%7.6%2.5%3.3%0.12%0.18%0.04%0.01%0.01%
Aug 202667.4%9.5%7.7%8.6%2.6%3.8%0.14%0.18%0.04%0.02%0.01%
Sep 202669.4%9.8%7.9%7.2%2.8%2.6%0.14%0.14%0.03%0.02%<0.01%

How has the Figma and Kittl comparison changed over the last 12 months?

3 findings
  • Figma was ahead of Kittl in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Figma’s share of searches among vector graphics software worldwide moved from 68.2% to 69.4%, and its estimated monthly branded searches moved from 6.1M to 5M.
  • Across the 12 months ending September 2026, Kittl’s share of searches among vector graphics software worldwide moved from 4.6% to 2.6%, and its estimated monthly branded searches moved from 411K to 190K.

How did search popularity change for vector graphics software worldwide in September 2026?

2 changes
  1. In September 2026, Figma gained share of searches among vector graphics software worldwide, from 67.4% to 69.4%.

  2. In September 2026, Kittl lost share of searches among vector graphics software worldwide, from 3.8% to 2.6%.

How are branded searches counted?

20 search terms

Brandwave collects information about searches that people make online using Figma’s and Kittl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Figma

1 branded search term

  • figma

Kittl

19 branded search terms

  • app kittl
  • kittl
  • kittl ai
  • kittl ai vectorizer
  • kittl app
  • kittl design
  • kittl design app
  • kittl designer
  • kittl designs
  • kittl editing
  • kittl editor
  • kittl graphic design
  • kittl logos
  • kittl pro
  • kittl software
  • kittl svg converter
  • kittl t shirt design
  • kittl t-shirt design
  • kittl vectorizer

How the Brand Demand Index is measured

Other head-to-heads among vector graphics software

Creator with pink hair and a pink jacket

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