Brandwave

Bach vs Conn-Selmer:Which is more popular?

In September 2026, Bach had more branded searches than Conn-Selmer among trumpet brands worldwide. Bach had about 6,600 branded searches, while Conn-Selmer had 1,300. Bach made up 24% of all trumpet brand searches we track, and Conn-Selmer accounted for 4.7%. When we asked ChatGPT and Google AI Overviews about trumpet brands, Bach appeared in four of the five answers and Conn-Selmer in none.

Among trumpet brands worldwide in September 2026

Who do people search for more?

Bach, about 5 searches for every 1 for Conn-Selmer

Bach 6.6K searchesConn-Selmer 1.3K searches

Who does AI mention more?

Bach, mentioned in 4 of 5 answers, Conn-Selmer in 0

Bach in 4 of 5Conn-Selmer in 0 of 5

Who does AI recommend more?

Bach, the only one of the two named

Bach first in 4Conn-Selmer never named

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Top trumpet brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bach was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Conn-Selmer did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yamaha1st
  2. Bach2nd
  3. Adams3rd
  4. Jupiter4th
  5. Getzen5th
  6. Schilke6th
  7. Conn-Selmer–
  8. Carol Brass–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Yamaha5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bach4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Getzen3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jupiter2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Adams2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Schilke1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Conn-Selmer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Carol Brass0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about trumpet brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is Bach or Conn-Selmer more popular in search?

This chart shows how often people search Google for Bach and Conn-Selmer by name. Each line represents a brand's share of searches for all eight trumpet brands we track, month by month, from English-language searches worldwide.

Bach and Conn-Selmer among trumpet brands worldwide, by month

Share of searches by month for Bach, Conn-Selmer. The figures are in the table below the chart.

View monthly share of searches table
MonthYamahaBachJupiterGetzenConn-SelmerSchilkeCarol BrassAdams
Oct 202544.8%24.5%10.7%5.9%4.8%4.8%2.2%2.2%
Nov 202542.7%28.6%10.2%5.7%3.5%4.6%2.1%2.5%
Dec 202543.8%23.9%10.5%8.7%3.6%4.7%2.1%2.6%
Jan 202649.8%22.2%7.8%6.6%4.1%4.1%2.4%3%
Feb 202645.6%24.9%8.8%6%4.1%4.6%2.7%3.3%
Mar 202645%24.6%8.6%5.9%4%5.9%2.7%3.3%
Apr 202643.7%29.1%8.4%5.7%3.9%4.4%2.1%2.6%
May 202649.6%22.1%9.8%5.3%4.1%4.1%2.4%2.4%
Jun 202644.4%24.1%10.4%5.5%4.8%4.8%2.6%3.2%
Jul 202645.1%24.5%10.6%5.6%4.9%4%2.7%2.7%
Aug 202649.9%22.2%12.1%4.4%4.4%3.4%1.6%2%
Sep 202644%24%13.1%5.8%4.7%3.6%2.6%2.1%

Conn-Selmer sells other things too, so only its searches that name this product count here, like “conn trumpet”.

How has the Bach and Conn-Selmer comparison changed over the last 12 months?

3 findings
  • Bach was ahead of Conn-Selmer in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bach’s share of searches among trumpet brands worldwide moved from 24.5% to 24%, and its estimated monthly branded searches held steady at 6.6K.
  • Across the 12 months ending September 2026, Conn-Selmer’s share of searches among trumpet brands worldwide moved from 4.8% to 4.7%, and its estimated monthly branded searches held steady at 1.3K.

How did search popularity change for trumpet brands worldwide in September 2026?

2 changes
  1. In September 2026, Getzen overtook Conn-Selmer to rank 4th among trumpet brands worldwide, with 5.8% of the searches.

  2. In September 2026, Bach gained share of searches among trumpet brands worldwide, from 22.2% to 24%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bach’s and Conn-Selmer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bach

1 branded search term

  • bach trumpet

Conn-Selmer

1 branded search term

  • conn trumpet

How the Brand Demand Index is measured

Other head-to-heads among trumpet brands

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