Brandwave

Trading platforms:Which brands are most popular in search?

In August 2026, TradingView was the most searched among trading platforms worldwide, with an estimated 20.4M branded searches and 96% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. TradingView96%
  2. NinjaTrader1.4%
  3. Webull1.3%
  4. Thinkorswim0.78%
  5. MetaTrader0.52%

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Share of SearchLeaderboard

Compare the platforms people trade markets on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among trading platforms worldwide, by month

Share of Search by month for TradingView. The figures are in the table below the chart.

View monthly share of search table
MonthTradingViewNinjaTraderWebullThinkorswimMetaTrader
Oct 202595.1%1.1%2.3%0.94%0.51%
Nov 202595.1%1.4%1.9%0.95%0.63%
Dec 202595.3%1.4%1.9%0.78%0.52%
Jan 202695.5%1.2%1.9%0.77%0.63%
Feb 202696.3%0.95%1.6%0.64%0.52%
Mar 202695.9%1.2%1.6%0.78%0.63%
Apr 202695.1%1.4%1.9%0.95%0.63%
May 202695.2%1.4%1.9%0.95%0.52%
Jun 202696%1.2%1.6%0.78%0.43%
Jul 202696.4%1.2%1.3%0.64%0.43%
Aug 202696%1.4%1.3%0.78%0.52%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.TradingView

    96%

    Held 1st. 20.4M estimated branded searches, 0% vs prior month. Share -0.4 points.

  2. 2.NinjaTrader

    1.4%

    Moved from 3rd to 2nd. 301K estimated branded searches, +22.4% vs prior month. Share +0.3 points.

  3. 3.Webull

    1.3%

    Moved from 2nd to 3rd. 279K estimated branded searches, -2.1% vs prior month. Share 0 points.

  4. 4.Thinkorswim

    0.78%

    Held 4th. 165K estimated branded searches, +22.2% vs prior month. Share +0.1 points.

  5. 5.MetaTrader

    0.52%

    Held 5th. 110K estimated branded searches, +21.5% vs prior month. Share +0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among trading platforms worldwide?

In August 2026, TradingView was the most searched among trading platforms worldwide, with an estimated 20.4M branded searches and 96% estimated Share of Search within this set. NinjaTrader is in 2nd place, 94.6 percentage points behind at 1.4% Share of Search.

Global trading platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
TradingView95.1% → 96%96.4%Jul 202695.1%Apr 20261st
NinjaTrader1.1% → 1.4%1.4%Aug 20260.95%Feb 20263rd → 2nd
Webull2.3% → 1.3%2.3%Oct 20251.3%Aug 20262nd → 3rd
Thinkorswim0.94% → 0.78%0.95%May 20260.64%Feb 20264th
MetaTrader0.51% → 0.52%0.63%Mar 20260.43%Jun 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, TradingView’s estimated Share of Search among trading platforms worldwide increased from 95.1% to 96%.
  • Across the 11 months ending August 2026, Webull’s estimated Share of Search among trading platforms worldwide decreased from 2.3% to 1.3%.
  • Across the 11 months ending August 2026, TradingView’s estimated Share of Search among trading platforms worldwide peaked at 96.4% in July 2026 and was lowest at 95.1% in April 2026.
  • Across the 11 months ending August 2026, NinjaTrader rose from 3rd to 2nd among trading platforms worldwide.
  • Across the 11 months ending August 2026, Webull fell from 2nd to 3rd among trading platforms worldwide.
  • Across the 11 months ending August 2026, Thinkorswim and MetaTrader held steady: their estimated Share of Search among trading platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for trading platforms worldwide in August 2026?

  1. Webull’s estimated Share of Search among trading platforms worldwide has lost ground for 3 months in a row, from 1.9% to 1.3% in August 2026.

  2. In August 2026, NinjaTrader rose from 3rd to 2nd among trading platforms worldwide.

  3. Estimated monthly branded searches for Thinkorswim worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

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