Trading card games:Which are searched most?
In September 2026, Yu-Gi-Oh! was the most searched among trading card games worldwide, with an estimated 823K branded searches and 85.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Yu-Gi-Oh!85.5%
One Piece Card Game9.4%
Disney Lorcana5.1%
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Share of SearchLeaderboard
Compare the trading card games people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Yu-Gi-Oh!, One Piece Card Game, Disney Lorcana. The figures are in the table below the chart.
View monthly share of search table
| Month | Yu-Gi-Oh! | One Piece Card Game | Disney Lorcana |
|---|---|---|---|
| Oct 2025 | 81.7% | 13.4% | 4.9% |
| Nov 2025 | 84.5% | 11.3% | 4.2% |
| Dec 2025 | 85.2% | 11.4% | 3.4% |
| Jan 2026 | 77.9% | 19% | 3.1% |
| Feb 2026 | 80% | 16.1% | 3.9% |
| Mar 2026 | 83% | 13.6% | 3.3% |
| Apr 2026 | 80% | 16.1% | 3.9% |
| May 2026 | 84.5% | 11.3% | 4.2% |
| Jun 2026 | 79.8% | 13% | 7.2% |
| Jul 2026 | 74.9% | 15% | 10.1% |
| Aug 2026 | 73.8% | 18.1% | 8.1% |
| Sep 2026 | 85.5% | 9.4% | 5.1% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 85.5% | 823K | +22.3% | +11.7 points | |
| 2, held 2nd | 9.4% | 90.5K | -45.2% | -8.7 points | |
| 3, held 3rd | 5.1% | 49.5K | -33.1% | -3 points |
85.5%
Held 1st. 823K estimated branded searches, +22.3% vs prior month. Share +11.7 points.
9.4%
Held 2nd. 90.5K estimated branded searches, -45.2% vs prior month. Share -8.7 points.
5.1%
Held 3rd. 49.5K estimated branded searches, -33.1% vs prior month. Share -3 points.
Compare search popularity between leading brands
Which brand is most popular in search among trading card games worldwide?
3 brands
In September 2026, Yu-Gi-Oh! was the most searched among trading card games worldwide, with an estimated 823K branded searches and 85.5% estimated Share of Search within this set. One Piece Card Game is in 2nd place, 76.1 percentage points behind at 9.4% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Yu-Gi-Oh! | 81.7% → 85.5% | 85.5%Sep 2026 | 73.8%Aug 2026 | 1st |
| One Piece Card Game | 13.4% → 9.4% | 19%Jan 2026 | 9.4%Sep 2026 | 2nd |
| Disney Lorcana | 4.9% → 5.1% | 10.1%Jul 2026 | 3.1%Jan 2026 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Yu-Gi-Oh!’s estimated Share of Search among trading card games worldwide increased from 81.7% to 85.5%.
- Across the 12 months ending September 2026, One Piece Card Game’s estimated Share of Search among trading card games worldwide decreased from 13.4% to 9.4%.
- Across the 12 months ending September 2026, Yu-Gi-Oh!’s estimated Share of Search among trading card games worldwide peaked at 85.5% in September 2026 and was lowest at 73.8% in August 2026.
- Across the 12 months ending September 2026, One Piece Card Game’s estimated Share of Search among trading card games worldwide peaked at 19% in January 2026 and was lowest at 9.4% in September 2026.
- Across the 12 months ending September 2026, Disney Lorcana’s estimated Share of Search among trading card games worldwide peaked at 10.1% in July 2026 and was lowest at 3.1% in January 2026.
- Across the 12 months ending September 2026, Disney Lorcana held steady: its estimated Share of Search among trading card games worldwide moved less than 0.5 percentage points.
How did search popularity change for trading card games worldwide in September 2026?
3 changes
In September 2026, Yu-Gi-Oh! gained estimated Share of Search among trading card games worldwide, from 73.8% to 85.5%.
In September 2026, One Piece Card Game lost estimated Share of Search among trading card games worldwide, from 18.1% to 9.4%.
In September 2026, Disney Lorcana lost estimated Share of Search among trading card games worldwide, from 8.1% to 5.1%.
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