Housecall Pro vs ServiceM8:Which is more popular?
In September 2026, Housecall Pro had more branded searches than ServiceM8 among trades business software worldwide. Housecall Pro had about 90,600 branded searches, while ServiceM8 had 40,800. Housecall Pro made up 34.8% of all trades business software searches we track, and ServiceM8 accounted for 15.7%. When we asked ChatGPT and Google AI Overviews about trades business software, Housecall Pro appeared in four of the five answers and ServiceM8 in none.
Who do people search for more?
Housecall Pro, about 2 searches for every 1 for ServiceM8
Who does AI mention more?
Housecall Pro, mentioned in 4 of 5 answers, ServiceM8 in 0
Who does AI recommend more?
Housecall Pro, the only one of the two named
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Top trades business software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Housecall Pro was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ServiceM8 did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Jobber1st- Housecall Pro2nd
ServiceTitan3rd- FieldPulse4th
Tradify5th
Simpro–
ServiceM8–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Jobber5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Housecall Pro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ServiceTitan4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- FieldPulse3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Tradify2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Simpro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ServiceM80 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about trades business software
5 answers
Asked ChatGPT
“Which trades business software should I use?”
Asked ChatGPT
“What are the best trades business software options?”
Asked ChatGPT
“What's the best trades business software for field service work?”
Searched Google, AI Overview
“best field service software”
Searched Google, AI Overview
“job management software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Housecall Pro or ServiceM8 more popular in search?
This chart shows how often people search Google for Housecall Pro and ServiceM8 by name. Each line represents a brand's share of searches for all seven trades business software we track, month by month, from English-language searches worldwide.
Share of searches by month for Housecall Pro, ServiceM8. The figures are in the table below the chart.
View monthly share of searches table
| Month | Housecall Pro | ServiceTitan | Simpro | ServiceM8 | FieldPulse | Jobber | Tradify |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.4% | 35.9% | 16.8% | 13.2% | 3.9% | 0.66% | 0.15% |
| Nov 2025 | 32.5% | 32.5% | 15.2% | 14.6% | 4.3% | 0.6% | 0.16% |
| Dec 2025 | 34.3% | 34.3% | 13.2% | 12.6% | 4.6% | 0.77% | 0.14% |
| Jan 2026 | 34.5% | 34.5% | 13.5% | 12.7% | 3.8% | 0.75% | 0.18% |
| Feb 2026 | 35.9% | 29.3% | 13.9% | 16.1% | 3.9% | 0.66% | 0.17% |
| Mar 2026 | 32.3% | 32.3% | 15.3% | 14.5% | 4.3% | 0.71% | 0.49% |
| Apr 2026 | 33.2% | 33.2% | 13% | 14.9% | 4.4% | 0.72% | 0.5% |
| May 2026 | 34.7% | 28.4% | 16.4% | 15.6% | 3.8% | 0.65% | 0.4% |
| Jun 2026 | 35.8% | 29.3% | 13.9% | 16.1% | 3.9% | 0.65% | 0.3% |
| Jul 2026 | 35.9% | 29.3% | 13.8% | 16.1% | 3.9% | 0.65% | 0.3% |
| Aug 2026 | 35.9% | 29.3% | 13.9% | 16.1% | 3.9% | 0.66% | 0.3% |
| Sep 2026 | 34.8% | 28.4% | 16.5% | 15.7% | 3.8% | 0.53% | 0.29% |
How has the Housecall Pro and ServiceM8 comparison changed over the last 12 months?
3 findings
- Housecall Pro was ahead of ServiceM8 in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Housecall Pro’s share of searches among trades business software worldwide moved from 29.4% to 34.8%, and its estimated monthly branded searches moved from 74.1K to 90.6K.
- Across the 12 months ending September 2026, ServiceM8’s share of searches among trades business software worldwide moved from 13.2% to 15.7%, and its estimated monthly branded searches moved from 33.4K to 40.8K.
How did search popularity change for trades business software worldwide in September 2026?
3 changes
In September 2026, Simpro overtook ServiceM8 to rank 3rd among trades business software worldwide, with 16.5% of the searches.
In September 2026, Housecall Pro lost share of searches among trades business software worldwide, from 35.9% to 34.8%.
Estimated monthly branded searches for ServiceM8 worldwide rose 22.2% over 12 measured months, from 33.4K to 40.8K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Housecall Pro’s and ServiceM8’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Housecall Pro
2 branded search terms
- housecall pro
- housecall pro software
ServiceM8
3 branded search terms
- service m8
- servicem8
- servicem8 app
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