Brandwave

Bundaberg vs Fentimans:Which is more popular?

In October 2026, Bundaberg had more branded searches than Fentimans among tonic and mixer brands worldwide. Bundaberg had about 53,900 branded searches, while Fentimans had 12,400. Bundaberg made up 28.2% of all tonic and mixer brand searches we track, and Fentimans accounted for 6.5%. When we asked ChatGPT and Google AI Overviews about tonic and mixer brands, Fentimans appeared in four of the five answers and Bundaberg in one. Fentimans was mentioned before Bundaberg in every answer that named either.

Among tonic and mixer brands worldwide in October 2026

Who do people search for more?

Bundaberg, about 4 searches for every 1 for Fentimans

Bundaberg 53.9K searchesFentimans 12.4K searches

Who does AI mention more?

Fentimans, mentioned in 4 of 5 answers, Bundaberg in 1

Fentimans in 4 of 5Bundaberg in 1 of 5

Who does AI recommend more?

Fentimans, named ahead of Bundaberg in 4 of 4 answers

Fentimans first in 4Bundaberg never first

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Top tonic and mixer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fentimans was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Bundaberg was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Fentimans was listed before Bundaberg in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fever-Tree1st
  2. Q Mixers2nd
  3. Fentimans3rd
  4. Schweppes4th
  5. East Imperial5th
  6. Canada Dry6th
  7. Bundaberg7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fever-Tree5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Schweppes5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fentimans4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Q Mixers4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bundaberg1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Canada Dry1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • East Imperial1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about tonic and mixer brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Bundaberg or Fentimans more popular in search?

This chart shows how often people search Google for Bundaberg and Fentimans by name. Each line represents a brand's share of searches for all seven tonic and mixer brands we track, month by month, from English-language searches worldwide.

Bundaberg and Fentimans among tonic and mixer brands worldwide, by month

Share of searches by month for Bundaberg, Fentimans. The figures are in the table below the chart.

View monthly share of searches table
MonthFever-TreeSchweppesBundabergFentimansCanada DryQ MixersEast Imperial
Nov 202535.3%27.3%25.7%7.8%1.4%1.1%1.4%
Dec 202536.3%28%26.4%6.6%0.96%0.76%0.96%
Jan 202634.3%29.3%25%7.7%1.4%1.1%1.4%
Feb 202634.5%29.5%25.1%6.8%1.1%1.4%1.7%
Mar 202631.6%29.6%27.8%7%1.3%1.5%1.3%
Apr 202636.6%31.2%21.8%6.6%1.2%1.4%1.2%
May 202632.4%33.8%19.3%7.2%5.3%1%1%
Jun 202629.7%34.2%17.7%5.9%10.9%0.96%0.76%
Jul 202635.2%33.6%21%6.9%1.4%0.93%0.93%
Aug 202635.7%37.2%17.7%6.5%1.1%0.75%0.95%
Sep 202635.3%34%21.1%6.4%1.1%0.91%1.1%
Oct 202631.7%30.5%28.2%6.5%1.3%1%0.84%

How has branded search for Bundaberg and Fentimans changed worldwide over the last 12 months?

3 findings
  • Bundaberg was ahead of Fentimans in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Bundaberg’s share of searches among tonic and mixer brands worldwide moved from 25.7% to 28.2%, and its estimated monthly branded searches moved from 44.1K to 53.9K.
  • Across the 12 months ending October 2026, Fentimans’ share of searches among tonic and mixer brands worldwide moved from 7.8% to 6.5%, and its estimated monthly branded searches moved from 13.4K to 12.4K.

How did search popularity change for tonic and mixer brands worldwide in October 2026?

1 change
  1. In October 2026, Bundaberg gained share of searches among tonic and mixer brands worldwide, from 21.1% to 28.2%.

How are Bundaberg’s and Fentimans’ branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Bundaberg’s and Fentimans’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bundaberg

3 branded search terms

  • bundaberg ginger ale
  • bundaberg ginger beer
  • bundaberg mixers

Fentimans

5 branded search terms

  • fentimans ginger ale
  • fentimans ginger beer
  • fentimans mixers
  • fentimans tonic
  • fentimans tonic water

How the Brand Demand Index is measured

Other head-to-heads among tonic and mixer brands

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