Brandwave

Blue Yonder vs Kinaxis:Which is more popular?

In September 2026, Blue Yonder had more branded searches than Kinaxis among supply chain management software worldwide. Blue Yonder had about 60,500 branded searches, while Kinaxis had 27,100. Blue Yonder made up 15.7% of all supply chain management software searches we track, and Kinaxis accounted for 7%. When we asked ChatGPT and Google AI Overviews about supply chain management software, Blue Yonder and Kinaxis each appeared in three of the five answers. Kinaxis was mentioned before Blue Yonder in two out of three answers.

Among supply chain management software worldwide in September 2026

Who do people search for more?

Blue Yonder, about 2 searches for every 1 for Kinaxis

Blue Yonder 60.5K searchesKinaxis 27.1K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Blue Yonder in 3 of 5Kinaxis in 3 of 5

Who does AI recommend more?

Kinaxis, named ahead of Blue Yonder in 2 of 3 answers

Kinaxis first in 2Blue Yonder first in 1

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Top supply chain management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Blue Yonder and Kinaxis were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Kinaxis was listed before Blue Yonder in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. SAP Integrated Business Planning1st
  2. Kinaxis2nd
  3. Blue Yonder3rd
  4. o9 Solutions4th
  5. Microsoft Dynamics 365 Supply Chain Management5th
  6. Manhattan Associates6th
  7. Oracle Cloud7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Blue Yonder3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kinaxis3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SAP Integrated Business Planning3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • o9 Solutions2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Microsoft Dynamics 365 Supply Chain Management2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Oracle Cloud1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Manhattan Associates1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about supply chain management software

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Blue Yonder or Kinaxis more popular in search?

This chart shows how often people search Google for Blue Yonder and Kinaxis by name. Each line represents a brand's share of searches for all seven supply chain management software we track, month by month, from English-language searches worldwide.

Blue Yonder and Kinaxis among supply chain management software worldwide, by month

Share of searches by month for Blue Yonder, Kinaxis. The figures are in the table below the chart.

View monthly share of searches table
MonthOracle CloudBlue YonderKinaxisManhattan Associateso9 SolutionsSAP Integrated Business PlanningMicrosoft Dynamics 365 Supply Chain Management
Oct 202553.7%24.1%8.8%5.9%3.2%3.9%0.29%
Nov 202557.2%21%7.7%6.3%3.4%4.2%0.25%
Dec 202560.3%18.1%6.6%8.1%3%3.6%0.26%
Jan 202659.4%17.9%8%8%2.9%3.6%0.26%
Feb 202659.4%17.9%8%8%2.9%3.6%0.26%
Mar 202666.6%16.4%6%4.9%2.7%3.3%0.22%
Apr 202666.1%16.3%6%4.9%3.3%3.3%0.27%
May 202665.3%16.1%7.2%4.8%3.2%3.2%0.27%
Jun 202659.8%18%8.1%6.6%3.6%3.6%0.26%
Jul 202658.3%17.6%6.4%9.6%4.3%3.5%0.26%
Aug 202664%15.7%5.8%8.6%3.1%2.6%0.19%
Sep 202663.8%15.7%7%7%3.1%3.1%0.19%

How has the Blue Yonder and Kinaxis comparison changed over the last 12 months?

3 findings

How did search popularity change for supply chain management software worldwide in September 2026?

2 changes
  1. In September 2026, Kinaxis overtook Manhattan Associates to rank 3rd among supply chain management software worldwide, with 7% of the searches.

  2. Blue Yonder’s share of searches among supply chain management software worldwide has lost ground for 3 months in a row, from 18% to 15.7% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Blue Yonder’s and Kinaxis’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blue Yonder

1 branded search term

  • blue yonder

Kinaxis

1 branded search term

  • kinaxis

How the Brand Demand Index is measured

Other head-to-heads among supply chain management software

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