Brandwave

Husqvarna vs WORX:Which is searched more?

In September 2026, Husqvarna had more branded searches than WORX among snow blower brands worldwide. Husqvarna was estimated to have 1M branded searches compared to WORX’s 1.9K, and held a 48.6% Share of Search versus WORX’s 0.09%. These are worldwide searches for English-language branded terms.

Share of Search among snow blower brands worldwide in September 2026Which is more popular in search, Husqvarna or WORX?
Husqvarna48.6%1M searches
vs
WORX0.09%1.9K searches

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Which is more popular in search, Husqvarna or WORX?

Compare the snow blower brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Husqvarna and WORX among snow blower brands worldwide, by month

Share of Search by month for Husqvarna, WORX. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaRyobiHonda Power EquipmentGreenworksTroy-BiltWORX
Oct 202555.3%35.4%4.8%3.4%1%0.07%
Nov 202544.4%46.3%4.8%3.3%0.99%0.2%
Dec 202543.2%45.1%6.6%3.9%0.78%0.43%
Jan 202648.6%37.9%8.4%3.6%1.1%0.48%
Feb 202653.1%34.4%8.2%3.2%0.96%0.15%
Mar 202649.2%39%6.8%3.6%1.3%0.04%
Apr 202651.4%37.1%6.3%3.8%1.4%0.03%
May 202650.6%37.4%6.1%4.6%1.4%0.02%
Jun 202645.8%42%5.5%5.1%1.5%0.02%
Jul 202645.8%42%5.6%5%1.5%0.03%
Aug 202646.1%41.4%5.9%5.1%1.5%0.05%
Sep 202648.6%40%5.6%4.4%1.3%0.09%

How has the Husqvarna and WORX comparison changed over the last 12 months?

  • Husqvarna was ahead of WORX in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among snow blower brands worldwide moved from 55.3% to 48.6%, and its estimated monthly branded searches moved from 1.2M to 1M.
  • Across the 12 months ending September 2026, WORX’s estimated Share of Search among snow blower brands worldwide moved from 0.07% to 0.09%, and its estimated monthly branded searches moved from 1.6K to 1.9K.

How did search popularity change for snow blower brands worldwide in September 2026?

  1. In September 2026, Husqvarna gained estimated Share of Search among snow blower brands worldwide, from 46.1% to 48.6%.

  2. Estimated monthly branded searches for WORX worldwide rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026.

Other head-to-heads among snow blower brands

How each brand is measured

Brandwave collects information about searches that people make online using Husqvarna’s and WORX’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Husqvarna

1 branded search term

  • husqvarna

WORX

1 branded search term

  • worx snow blower

How the Brand Demand Index is measured

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