Ferplast vs Living World:Which is more popular by branded search?
In August 2026, Living World had more branded searches than Ferplast among small pet cages worldwide. Living World was estimated to have 40.5K branded searches compared to Ferplast’s 14.8K, and held a 33.3% Share of Search versus Ferplast’s 12.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ferplast or Living World?
Compare the small pet cages shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Living World, Ferplast. The figures are in the table below the chart.
View monthly share of search table
| Month | Living World | Savic | PawHut | Ferplast | Kaytee | MidWest Homes for Pets |
|---|---|---|---|---|---|---|
| Oct 2025 | 29.6% | 29.6% | 19.9% | 16.2% | 3.2% | 1.4% |
| Nov 2025 | 29.6% | 29.6% | 19.9% | 16.2% | 3.2% | 1.4% |
| Dec 2025 | 37.4% | 30.6% | 16.8% | 11.2% | 2.7% | 1.2% |
| Jan 2026 | 37.2% | 20.4% | 20.4% | 16.6% | 4% | 1.5% |
| Feb 2026 | 31.4% | 25.7% | 21.1% | 17.2% | 3.4% | 1.2% |
| Mar 2026 | 34.1% | 22.8% | 22.8% | 15.2% | 3.7% | 1.3% |
| Apr 2026 | 33.3% | 27.2% | 22.3% | 12.2% | 3.6% | 1.3% |
| May 2026 | 35.1% | 23.5% | 23.5% | 12.8% | 3.8% | 1.4% |
| Jun 2026 | 45.1% | 16.5% | 20.2% | 13.5% | 3.3% | 1.5% |
| Jul 2026 | 38% | 17% | 25.4% | 13.9% | 4.1% | 1.5% |
| Aug 2026 | 33.3% | 27.2% | 22.3% | 12.2% | 3.6% | 1.3% |
| Sep 2026 | — | — | — | — | — | — |
How has the Ferplast and Living World comparison changed over the last 12 months?
3 findings
- Living World was ahead of Ferplast in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ferplast’s estimated Share of Search among small pet cages worldwide moved from 16.2% to 12.2%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
- Across the 11 months ending August 2026, Living World’s estimated Share of Search among small pet cages worldwide moved from 29.6% to 33.3%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
How did search popularity change for small pet cages worldwide in August 2026?
2 changes
In August 2026, Living World lost estimated Share of Search among small pet cages worldwide, from 38% to 33.3%.
In August 2026, Ferplast lost estimated Share of Search among small pet cages worldwide, from 13.9% to 12.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Ferplast’s and Living World’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ferplast
1 branded search term
- ferplast
Living World
1 branded search term
- living world
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.