Garnier vs Herbal Essences:Which is more popular by branded search?
In August 2026, Garnier had more branded searches than Herbal Essences among shampoo brands worldwide. Garnier was estimated to have 550K branded searches compared to Herbal Essences’ 301K, and held a 46.9% Share of Search versus Herbal Essences’ 25.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Garnier or Herbal Essences?
Compare the shampoo brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Garnier, Herbal Essences. The figures are in the table below the chart.
View monthly share of search table
| Month | Garnier | Herbal Essences | Pantene | OGX | Head & Shoulders |
|---|---|---|---|---|---|
| Oct 2025 | 49.8% | 22.3% | 22.3% | 5.5% | 0.12% |
| Nov 2025 | 44.2% | 24.2% | 24.2% | 7.3% | 0.13% |
| Dec 2025 | 44.2% | 24.2% | 24.2% | 7.3% | 0.13% |
| Jan 2026 | 44.2% | 24.2% | 24.2% | 7.3% | 0.13% |
| Feb 2026 | 44.2% | 24.2% | 24.2% | 7.3% | 0.13% |
| Mar 2026 | 46.9% | 25.7% | 21% | 6.3% | 0.11% |
| Apr 2026 | 49.2% | 22% | 22% | 6.6% | 0.12% |
| May 2026 | 49.2% | 22% | 22% | 6.6% | 0.09% |
| Jun 2026 | 46.9% | 25.7% | 21% | 6.3% | 0.08% |
| Jul 2026 | 46.9% | 25.7% | 21% | 6.3% | 0.09% |
| Aug 2026 | 46.9% | 25.7% | 21% | 6.3% | 0.09% |
| Sep 2026 | — | — | — | — | — |
How has the Garnier and Herbal Essences comparison changed over the last 12 months?
3 findings
- Garnier was ahead of Herbal Essences in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Garnier’s estimated Share of Search among shampoo brands worldwide moved from 49.8% to 46.9%, and its estimated monthly branded searches held steady at 550K.
- Across the 11 months ending August 2026, Herbal Essences’ estimated Share of Search among shampoo brands worldwide moved from 22.3% to 25.7%, and its estimated monthly branded searches moved from 246K to 301K.
How did search popularity change for shampoo brands worldwide in August 2026?
1 change
Estimated monthly branded searches for Herbal Essences worldwide rose 22.4% over 11 measured months, from 246K to 301K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Garnier’s and Herbal Essences’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Garnier
1 branded search term
- garnier
Herbal Essences
1 branded search term
- herbal essences
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.