AnswerThePublic vs Ubersuggest:Which is searched more?
In September 2026, Ubersuggest had more branded searches than AnswerThePublic among SEO tools worldwide. Ubersuggest had about 165,000 branded searches, while AnswerThePublic had 110,000. Ubersuggest made up 9% of all SEO tool searches we track, and AnswerThePublic accounted for 6%. These are worldwide searches for English-language branded terms.
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Is AnswerThePublic or Ubersuggest more popular in search?
Compare the seo tools teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Ubersuggest, AnswerThePublic. The figures are in the table below the chart.
View monthly share of searches table
| Month | Semrush | Google Keyword Planner | Ahrefs | Ubersuggest | AnswerThePublic | SE Ranking | Mangools | Serpstat | Moz Pro | Screaming Frog |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.4% | 19.4% | 20.3% | 11% | 7.4% | 3.3% | 0.67% | 0.44% | 0.13% | <0.01% |
| Nov 2025 | 39.6% | 17.8% | 17.5% | 11.5% | 9.4% | 2.8% | 0.7% | 0.46% | 0.11% | <0.01% |
| Dec 2025 | 40.8% | 18.4% | 14.8% | 11.9% | 9.7% | 2.9% | 0.89% | 0.39% | 0.14% | <0.01% |
| Jan 2026 | 35.2% | 18.2% | 19.1% | 12.6% | 10.3% | 3.1% | 0.94% | 0.42% | 0.15% | <0.01% |
| Feb 2026 | 36.2% | 18.7% | 19.5% | 10.6% | 10.5% | 3.2% | 0.79% | 0.42% | 0.17% | <0.01% |
| Mar 2026 | 54.6% | 13% | 14.1% | 9% | 6% | 2.2% | 0.55% | 0.36% | 0.13% | <0.01% |
| Apr 2026 | 41.5% | 16.5% | 17.3% | 11.4% | 9.3% | 2.8% | 0.7% | 0.38% | 0.14% | <0.01% |
| May 2026 | 37% | 18.2% | 19.1% | 10.3% | 8.4% | 5.6% | 0.77% | 0.42% | 0.15% | <0.01% |
| Jun 2026 | 40.9% | 18.4% | 16.7% | 11% | 9% | 2.7% | 0.67% | 0.36% | 0.13% | <0.01% |
| Jul 2026 | 39.9% | 22.7% | 17% | 9.1% | 7.5% | 2.7% | 0.67% | 0.3% | 0.13% | <0.01% |
| Aug 2026 | 42.3% | 19.4% | 17.5% | 9.5% | 7.8% | 2.3% | 0.7% | 0.31% | 0.11% | <0.01% |
| Sep 2026 | 45.5% | 19.3% | 16.4% | 9% | 6% | 2.7% | 0.66% | 0.29% | 0.09% | <0.01% |
How has the AnswerThePublic and Ubersuggest comparison changed over the last 12 months?
3 findings
- Ubersuggest was ahead of AnswerThePublic in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AnswerThePublic’s share of searches among SEO tools worldwide moved from 7.4% to 6%, and its estimated monthly branded searches moved from 165K to 110K.
- Across the 12 months ending September 2026, Ubersuggest’s share of searches among SEO tools worldwide moved from 11% to 9%, and its estimated monthly branded searches moved from 246K to 165K.
How did search popularity change for SEO tools worldwide in September 2026?
2 changes

In September 2026, AnswerThePublic lost share of searches among SEO tools worldwide, from 7.8% to 6%.

In September 2026, Ubersuggest lost share of searches among SEO tools worldwide, from 9.5% to 9%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using AnswerThePublic’s and Ubersuggest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AnswerThePublic
1 branded search term
- answerthepublic
Ubersuggest
2 branded search terms
- ubersuggest
- ubersuggest seo tool
Other head-to-heads among SEO tools

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Semrush vs Ubersuggest: compare search popularity
Semrush vs AnswerThePublic: compare search popularity
Google Keyword Planner vs Ahrefs: compare search popularity
Google Keyword Planner vs Ubersuggest: compare search popularity

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.