Brandwave

Science simulation platforms:Which brands are most popular in search?

In August 2026, PhET was the most searched among science simulation platforms worldwide, with an estimated 246K branded searches and 68.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. PhET68.9%
  2. ExploreLearning20.7%
  3. Labster7.6%
  4. Pivot Interactives2.3%
  5. PraxiLabs0.53%

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Share of SearchLeaderboard

Compare the platforms students run science experiments on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among science simulation platforms worldwide, by month

Share of Search by month for PhET, ExploreLearning, Labster, Pivot Interactives. The figures are in the table below the chart.

View monthly share of search table
MonthPhETExploreLearningLabsterPivot InteractivesPraxiLabs
Oct 202557.1%31.3%7.7%3.4%0.55%
Nov 202557%31.3%7.7%3.4%0.67%
Dec 202551%34.2%10.2%3.7%0.91%
Jan 202655.7%30.5%9.2%4.1%0.53%
Feb 202660.5%27.1%8.1%3.6%0.59%
Mar 202652%34.9%8.6%3.8%0.75%
Apr 202660.8%27.2%8.2%3%0.89%
May 202661.1%27.5%8.2%2.5%0.73%
Jun 202668.2%20.5%9.2%1.5%0.66%
Jul 202676.2%15.3%6.9%0.72%0.91%
Aug 202668.9%20.7%7.6%2.3%0.53%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.PhET

    68.9%

    Held 1st. 246K estimated branded searches, +22.4% vs prior month. Share -7.3 points.

  2. 2.ExploreLearning

    20.7%

    Held 2nd. 74K estimated branded searches, +82.7% vs prior month. Share +5.4 points.

  3. 3.Labster

    7.6%

    Held 3rd. 27.1K estimated branded searches, +49.7% vs prior month. Share +0.7 points.

  4. 4.Pivot Interactives

    2.3%

    Moved from 5th to 4th. 8.1K estimated branded searches, +326.3% vs prior month. Share +1.5 points.

  5. 5.PraxiLabs

    0.53%

    Moved from 4th to 5th. 1.9K estimated branded searches, -20.8% vs prior month. Share -0.4 points.

Compare search popularity between leading brands

Which brand is most popular in search among science simulation platforms worldwide?

In August 2026, PhET was the most searched among science simulation platforms worldwide, with an estimated 246K branded searches and 68.9% estimated Share of Search within this set. ExploreLearning is in 2nd place, 48.2 percentage points behind at 20.7% Share of Search.

Global science simulation platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
PhET57.1% → 68.9%76.2%Jul 202651%Dec 20251st
ExploreLearning31.3% → 20.7%34.9%Mar 202615.3%Jul 20262nd
Labster7.7% → 7.6%10.2%Dec 20256.9%Jul 20263rd
Pivot Interactives3.4% → 2.3%4.1%Jan 20260.72%Jul 20264th
PraxiLabs0.55% → 0.53%0.91%Jul 20260.53%Jan 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, PhET’s estimated Share of Search among science simulation platforms worldwide increased from 57.1% to 68.9%.
  • Across the 11 months ending August 2026, ExploreLearning’s estimated Share of Search among science simulation platforms worldwide decreased from 31.3% to 20.7%.
  • Across the 11 months ending August 2026, Pivot Interactives’ estimated Share of Search among science simulation platforms worldwide decreased from 3.4% to 2.3%.
  • Across the 11 months ending August 2026, PhET’s estimated Share of Search among science simulation platforms worldwide peaked at 76.2% in July 2026 and was lowest at 51% in December 2025.
  • Across the 11 months ending August 2026, ExploreLearning’s estimated Share of Search among science simulation platforms worldwide peaked at 34.9% in March 2026 and was lowest at 15.3% in July 2026.
  • Across the 11 months ending August 2026, Labster’s estimated Share of Search among science simulation platforms worldwide peaked at 10.2% in December 2025 and was lowest at 6.9% in July 2026.
  • Across the 11 months ending August 2026, Pivot Interactives’ estimated Share of Search among science simulation platforms worldwide peaked at 4.1% in January 2026 and was lowest at 0.72% in July 2026.
  • Across the 11 months ending August 2026, Labster and PraxiLabs held steady: their estimated Share of Search among science simulation platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for science simulation platforms worldwide in August 2026?

  1. In August 2026, Pivot Interactives overtook PraxiLabs to rank 4th among science simulation platforms worldwide, at 2.3%.

  2. In August 2026, ExploreLearning gained estimated Share of Search among science simulation platforms worldwide, from 15.3% to 20.7%.

  3. In August 2026, Labster gained estimated Share of Search among science simulation platforms worldwide, from 6.9% to 7.6%.

  4. In August 2026, PhET lost estimated Share of Search among science simulation platforms worldwide, from 76.2% to 68.9%.

  5. Estimated monthly branded searches for PraxiLabs worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.

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