Viral Loops vs Yotpo:Which is searched more?
In September 2026, Yotpo had more branded searches than Viral Loops among referral programme platforms worldwide. Yotpo had about 18,100 branded searches, while Viral Loops had 1,900. Yotpo made up 51% of all referral programme platform searches we track, and Viral Loops accounted for 5.4%. These are worldwide searches for English-language branded terms.
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Is Viral Loops or Yotpo more popular in search?
Compare the platforms used to run customer referral programmes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Yotpo, Viral Loops. The figures are in the table below the chart.
View monthly share of searches table
| Month | Yotpo | Rewardful | Ambassador | Talkable | Viral Loops | ReferralCandy | Friendbuy | Referral Rock | Smile.io | Referral Factory |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 54.5% | 8.9% | 7.2% | 4.8% | 7.2% | 5.9% | 2% | 3.8% | 2.2% | 3.2% |
| Nov 2025 | 49.7% | 12.2% | 6.5% | 4.3% | 9.9% | 5.5% | 2.3% | 3.6% | 2.6% | 3.6% |
| Dec 2025 | 52.4% | 12.9% | 6.8% | 4.5% | 6.8% | 5.8% | 2.4% | 3.1% | 2.3% | 3.1% |
| Jan 2026 | 49.3% | 14.8% | 8% | 4.2% | 6.4% | 5.5% | 2.2% | 3.6% | 2.5% | 3.6% |
| Feb 2026 | 50.7% | 15.3% | 6.6% | 4.3% | 6.6% | 5.6% | 2.3% | 3% | 2.5% | 3% |
| Mar 2026 | 49.6% | 14.9% | 8% | 4.2% | 6.5% | 5.5% | 2.3% | 2.9% | 3.1% | 2.9% |
| Apr 2026 | 51.4% | 15.6% | 8.3% | 4.4% | 5.6% | 4.5% | 2.3% | 2.3% | 2.5% | 3% |
| May 2026 | 52.2% | 15.8% | 6.8% | 4.5% | 5.6% | 4.6% | 2.4% | 2.4% | 2.6% | 3.1% |
| Jun 2026 | 54.1% | 13.4% | 8.8% | 4.6% | 4.6% | 4% | 3.2% | 2.4% | 2.4% | 2.4% |
| Jul 2026 | 54.5% | 13.4% | 8.8% | 3.9% | 4.7% | 4% | 3.2% | 2.5% | 2.5% | 2.5% |
| Aug 2026 | 50.1% | 15.1% | 10% | 4.4% | 4.4% | 3.7% | 3.6% | 2.8% | 3.1% | 2.8% |
| Sep 2026 | 51% | 12.6% | 10.2% | 5.4% | 5.4% | 3.8% | 3.7% | 2.8% | 2.7% | 2.5% |
How has the Viral Loops and Yotpo comparison changed over the last 12 months?
3 findings
- Yotpo was ahead of Viral Loops in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Viral Loops’ share of searches among referral programme platforms worldwide moved from 7.2% to 5.4%, and its estimated monthly branded searches moved from 3.6K to 1.9K.
- Across the 12 months ending September 2026, Yotpo’s share of searches among referral programme platforms worldwide moved from 54.5% to 51%, and its estimated monthly branded searches moved from 27.1K to 18.1K.
How did search popularity change for referral programme platforms worldwide in September 2026?
2 changes
In September 2026, Yotpo gained share of searches among referral programme platforms worldwide, from 50.1% to 51%.
In September 2026, Viral Loops gained share of searches among referral programme platforms worldwide, from 4.4% to 5.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Viral Loops’ and Yotpo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Viral Loops
1 branded search term
- viral loops
Yotpo
1 branded search term
- yotpo
Other head-to-heads among referral programme platforms
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