Brandwave

Workable vs Zoho Recruit:Which is more popular?

In September 2026, Workable had more branded searches than Zoho Recruit among recruitment software brands worldwide. Workable had about 60,500 branded searches, while Zoho Recruit had 33,100. Workable made up 40.1% of all recruitment software brand searches we track, and Zoho Recruit accounted for 21.9%. When we asked ChatGPT and Google AI Overviews about recruitment software brands, Workable appeared in all five answers and Zoho Recruit in two. Workable was mentioned before Zoho Recruit in every answer.

Among recruitment software brands worldwide in September 2026

Who do people search for more?

Workable, about 83% more searches than Zoho Recruit

Workable 60.5K searchesZoho Recruit 33.1K searches

Who does AI mention more?

Workable, mentioned in every answer we collected

Workable in 5 of 5Zoho Recruit in 2 of 5

Who does AI recommend more?

Workable, named ahead of Zoho Recruit in every answer

Workable first in 5Zoho Recruit never first

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Top recruitment software brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Workable appeared in all five answers. Zoho Recruit was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Workable was listed before Zoho Recruit in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Greenhouse1st
  2. Workable2nd
  3. Lever3rd
  4. Ashby4th
  5. Zoho Recruit5th
  6. Bullhorn6th
  7. Jobvite–
  8. Vincere–
  9. JobAdder–
  10. Recruitee–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Workable5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Greenhouse5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ashby3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lever3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zoho Recruit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bullhorn2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jobvite0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vincere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JobAdder0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Recruitee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about recruitment software brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Workable or Zoho Recruit more popular in search?

This chart shows how often people search Google for Workable and Zoho Recruit by name. Each line represents a brand's share of searches for all 11 recruitment software brands we track, month by month, from English-language searches worldwide.

Workable and Zoho Recruit among recruitment software brands worldwide, by month

Share of searches by month for Workable, Zoho Recruit. The figures are in the table below the chart.

View monthly share of searches table
MonthWorkableZoho RecruitJobviteVincereJobAdderGreenhouseAshbyLeverRecruiteeCATSBullhorn
Oct 202536%24.1%16.1%8.8%8.8%3.2%1.1%1.4%0.12%0.15%0.1%
Nov 202535%23.4%15.7%8.6%10.5%3.8%1.3%1.3%0.12%0.15%0.1%
Dec 202538.1%25.5%13.9%7.6%7.6%4.2%1.2%1.5%0.11%0.13%0.07%
Jan 202638%20.8%13.9%9.3%9.3%5.1%1.5%1.8%0.13%0.13%0.11%
Feb 202637.6%20.6%13.8%9.2%9.2%6.2%1.5%1.5%0.16%0.13%0.11%
Mar 202637.6%20.6%13.8%9.2%9.2%6.2%1.5%1.5%0.16%0.13%0.13%
Apr 202638.4%21%14.1%9.4%7.7%6.3%1.2%1.5%0.11%0.11%0.11%
May 202637.9%20.7%13.9%9.3%9.3%6.2%1.2%1.2%0.11%0.09%0.09%
Jun 202639.6%21.7%14.5%7.9%7.9%5.3%1.6%1%0.21%0.09%0.09%
Jul 202635.1%23.5%15.7%8.6%8.6%5.7%1.3%1.1%0.15%0.12%0.1%
Aug 202639.5%21.6%14.5%9.7%7.9%4.3%1.2%0.85%0.14%0.14%0.07%
Sep 202640.1%21.9%14.7%9.8%8%2.9%1.3%0.86%0.14%0.11%0.09%

How has the Workable and Zoho Recruit comparison changed over the last 12 months?

3 findings

How did search popularity change for recruitment software brands worldwide in September 2026?

2 changes

  1. In September 2026, Workable gained share of searches among recruitment software brands worldwide, from 39.5% to 40.1%.

  2. Estimated monthly branded searches for Zoho Recruit worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Workable’s and Zoho Recruit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Workable

1 branded search term

  • workable

Zoho Recruit

1 branded search term

  • zoho recruit

How the Brand Demand Index is measured

Other head-to-heads among recruitment software brands

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