Brandwave

Airship vs MoEngage:Which is more popular by branded search?

In August 2026, MoEngage had more branded searches than Airship among push notification platforms worldwide. MoEngage was estimated to have 44.8K branded searches compared to Airship’s 2.2K, and held a 14.8% Share of Search versus Airship’s 0.72%. These are worldwide searches for English-language branded terms.

Share of Search among push notification platforms worldwide in August 2026Which is more popular in search, Airship or MoEngage?
Airship0.72%2.2K searches
vs
MoEngage14.8%44.8K searches

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Which is more popular in search, Airship or MoEngage?

Compare the platforms used to send app push notifications. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Airship and MoEngage among push notification platforms worldwide, by month

Share of Search by month for MoEngage, Airship. The figures are in the table below the chart.

View monthly share of search table
MonthBrazePusherOneSignalMoEngageFirebase Cloud MessagingAirshipIterable
Oct 202534%26.5%18.9%16%3.5%0.75%0.29%
Nov 202534.2%26.8%19%16.2%2.9%0.65%0.25%
Dec 202531.2%29.5%17.4%17.8%3.2%0.65%0.26%
Jan 202633.3%31.5%18.6%12.8%2.8%0.68%0.29%
Feb 202636.4%28.4%16.9%14.1%3.1%0.87%0.26%
Mar 202634.8%27.1%19.6%13.4%3.6%1.1%0.32%
Apr 202635%27.4%19.7%13.6%3%1.1%0.27%
May 202635%27.4%19.8%13.6%3%1%0.32%
Jun 202635.8%22.9%19.7%17%3.1%1.2%0.3%
Jul 202631.3%29.6%19.8%14.7%3.2%1%0.27%
Aug 202631.4%29.9%19.7%14.8%3.3%0.72%0.26%
Sep 2026———————

How has the Airship and MoEngage comparison changed over the last 12 months?

  • MoEngage was ahead of Airship in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Airship’s estimated Share of Search among push notification platforms worldwide moved from 0.75% to 0.72%, and its estimated monthly branded searches moved from 2.6K to 2.2K.
  • Across the 11 months ending August 2026, MoEngage’s estimated Share of Search among push notification platforms worldwide moved from 16% to 14.8%, and its estimated monthly branded searches moved from 54.8K to 44.8K.

How did search popularity change for push notification platforms worldwide in August 2026?

  1. Estimated monthly branded searches for MoEngage worldwide fell 18.2% over 11 measured months, from 54.8K to 44.8K in August 2026.

  2. Estimated monthly branded searches for Airship worldwide fell 15.9% over 11 measured months, from 2.6K to 2.2K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Airship’s and MoEngage’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Airship

8 branded search terms

  • airship app
  • airship com
  • airship notification
  • airship notifications
  • airship pricing
  • airship push
  • airship push notifications
  • urban airship

MoEngage

10 branded search terms

  • mo engage
  • MoEngage
  • moengage app
  • moengage com
  • moengage customer engagement platform
  • moengage notification
  • moengage pricing
  • moengage tool
  • moengage website
  • moengage whatsapp

How the Brand Demand Index is measured

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