Brandwave

Felco vs Makita:Which is searched more?

In September 2026, Makita had more branded searches than Felco among pruning saw brands worldwide. Makita had about 1 million branded searches, while Felco had 22,200. Makita made up 33.3% of all pruning saw brand searches we track, and Felco accounted for 0.74%. These are worldwide searches for English-language branded terms.

Share of searches among pruning saw brands worldwide in September 2026Is Felco or Makita more popular in search?
Felco0.74%22.2K searches
vs
Makita33.3%1M searches

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Is Felco or Makita more popular in search?

Compare the pruning saw brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Felco and Makita among pruning saw brands worldwide, by month

Share of searches by month for Makita, Felco. The figures are in the table below the chart.

View monthly share of searches table
MonthStihlMakitaDeWaltFiskarsFelcoSilkyWORXARS
Oct 202533.6%41.1%19.7%4.6%0.65%0.35%0.01%<0.01%
Nov 202532%39.2%22.5%5.1%0.74%0.41%0.01%<0.01%
Dec 202533.1%35.7%24.8%5%0.82%0.55%<0.01%<0.01%
Jan 202636.8%33.5%22.9%5.4%0.92%0.5%<0.01%<0.01%
Feb 202636.5%33.5%23.4%5.3%0.94%0.42%0.01%<0.01%
Mar 202639.3%34%19.7%5.6%0.97%0.35%0.01%<0.01%
Apr 202643%29.5%20.2%6.2%0.67%0.36%0.01%<0.01%
May 202641.8%30.2%20.4%6.6%0.67%0.37%0.02%<0.01%
Jun 202642.4%30.6%20.7%5.2%0.68%0.37%0.02%<0.01%
Jul 202642.4%29.8%20.1%6.6%0.66%0.44%0.01%<0.01%
Aug 202638.2%32.5%22%6.1%0.73%0.4%0.02%<0.01%
Sep 202637.7%33.3%22.3%5.5%0.74%0.4%0.02%<0.01%

How has the Felco and Makita comparison changed over the last 12 months?

3 findings
  • Makita was ahead of Felco in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Felco’s share of searches among pruning saw brands worldwide moved from 0.65% to 0.74%, and its estimated monthly branded searches held steady at 22.2K.
  • Across the 12 months ending September 2026, Makita’s share of searches among pruning saw brands worldwide moved from 41.1% to 33.3%, and its estimated monthly branded searches moved from 1.4M to 1M.

How did search popularity change for pruning saw brands worldwide in September 2026?

1 change
  1. In September 2026, Makita gained share of searches among pruning saw brands worldwide, from 32.5% to 33.3%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Felco’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Felco

1 branded search term

  • felco

Makita

4 branded search terms

  • makita
  • makita battery
  • makita drill
  • makita tool

How the Brand Demand Index is measured

Other head-to-heads among pruning saw brands

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