Nutley's vs VIVOSUN:Which is more popular?
In September 2026, Nutley's had more branded searches than VIVOSUN among propagator brands worldwide. Nutley's had about 40,500 branded searches, while VIVOSUN had 33,100. Nutley's made up 28.3% of all propagator brand searches we track, and VIVOSUN accounted for 23.1%. When we asked ChatGPT and Google AI Overviews about propagator brands, VIVOSUN appeared in two of the five answers and Nutley's in none.
Who do people search for more?
Nutley's, about 22% more searches than VIVOSUN
Who does AI mention more?
VIVOSUN, mentioned in 2 of 5 answers, Nutley's in 0
Who does AI recommend more?
VIVOSUN, the only one of the two named
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Top propagator brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, VIVOSUN was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Nutley's did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Garland4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers- VIVOSUN2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Bootstrap Farmer2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Jiffy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Vitopod2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Stewart2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
EarlyGrow1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Sankey0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Nutley's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about propagator brands
5 answers
Asked ChatGPT
“Which propagator brand should I buy?”
Asked ChatGPT
“What are the best propagator brands?”
Asked ChatGPT
“What's the best propagator brand for seed starting?”
Searched Google, AI Overview
“best propagator”
Searched Google, AI Overview
“seed propagator”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Nutley's or VIVOSUN more popular in search?
This chart shows how often people search Google for Nutley's and VIVOSUN by name. Each line represents a brand's share of searches for all nine propagator brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Nutley's, VIVOSUN. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sankey | Nutley's | VIVOSUN | Bootstrap Farmer | Jiffy | EarlyGrow | Vitopod | Garland | Stewart |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 20% | 36.5% | 36.5% | 4.9% | 1.5% | 0.29% | 0.15% | 0.13% | 0.08% |
| Nov 2025 | 22.9% | 27.9% | 41.8% | 5.6% | 1.2% | 0.27% | 0.18% | 0.14% | 0.08% |
| Dec 2025 | 22.5% | 27.5% | 41.2% | 6.7% | 1.2% | 0.32% | 0.27% | 0.17% | 0.09% |
| Jan 2026 | 23.9% | 23.9% | 35.8% | 13.1% | 2% | 0.28% | 0.43% | 0.43% | 0.19% |
| Feb 2026 | 25.5% | 25.5% | 31.2% | 13.9% | 2.5% | 0.3% | 0.3% | 0.55% | 0.3% |
| Mar 2026 | 23.9% | 29.2% | 29.2% | 13.1% | 3.5% | 0.28% | 0.23% | 0.43% | 0.28% |
| Apr 2026 | 24.5% | 30% | 30% | 11% | 3.6% | 0.29% | 0.16% | 0.29% | 0.19% |
| May 2026 | 27.5% | 33.7% | 27.5% | 8.2% | 2.4% | 0.32% | 0.12% | 0.14% | 0.07% |
| Jun 2026 | 24.7% | 36.9% | 30.2% | 6% | 1.7% | 0.24% | 0.1% | 0.08% | 0.06% |
| Jul 2026 | 21.3% | 38.8% | 31.7% | 6.3% | 1.3% | 0.31% | 0.11% | 0.07% | 0.07% |
| Aug 2026 | 24.7% | 36.9% | 30.2% | 6% | 1.5% | 0.29% | 0.13% | 0.1% | 0.06% |
| Sep 2026 | 42.3% | 28.3% | 23.1% | 4.6% | 1.2% | 0.22% | 0.12% | 0.1% | 0.05% |
How has the Nutley's and VIVOSUN comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Nutley's took it in May 2026.
- Across the 12 months ending September 2026, Nutley's’ share of searches among propagator brands worldwide moved from 36.5% to 28.3%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 12 months ending September 2026, VIVOSUN’s share of searches among propagator brands worldwide moved from 36.5% to 23.1%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
How did search popularity change for propagator brands worldwide in September 2026?
3 changes
In September 2026, Sankey overtook Nutley's and VIVOSUN to become the leader among propagator brands worldwide, with 42.3% of the searches.
In September 2026, Nutley's lost share of searches among propagator brands worldwide, from 36.9% to 28.3%.
In September 2026, VIVOSUN lost share of searches among propagator brands worldwide, from 30.2% to 23.1%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Nutley's’ and VIVOSUN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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