Brandwave

Promotional products:Which brands are most popular in search?

In August 2026, 4imprint was the most searched among promotional products worldwide, with an estimated 49.5K branded searches and 75.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

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Share of SearchLeaderboard

Compare the promotional products people buy from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among promotional products worldwide, by month

Share of Search by month for 4imprint, Everything Branded, AllBranded, Total Merchandise. The figures are in the table below the chart.

View monthly share of search table
Month4imprintEverything BrandedAllBrandedTotal MerchandiseCustom PlanetPrinted4You
Oct 202575.2%6.7%8.2%6.7%2%1.2%
Nov 202572.6%7.9%9.7%6.5%1.9%1.5%
Dec 202573.9%6.5%9.8%5.4%2.9%1.6%
Jan 202674.7%8.1%6.6%6.6%2.4%1.5%
Feb 202675%8.2%6.7%6.7%2%1.5%
Mar 202677%6.9%6.9%5.6%2%1.7%
Apr 202678%7%5.7%5.7%2.1%1.7%
May 202674.8%8.2%6.6%6.6%2.4%1.3%
Jun 202675%8.2%6.7%6.7%2%1.5%
Jul 202675.5%8.2%6.7%6.7%1.5%1.3%
Aug 202675.1%8.2%6.7%6.7%2%1.3%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.4imprint

    75.1%

    Held 1st. 49.5K estimated branded searches, 0% vs prior month. Share -0.3 points.

  2. Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

  3. Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 1.3K estimated branded searches, +30% vs prior month. Share +0.4 points.

  6. Held 6th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among promotional products worldwide?

In August 2026, 4imprint was the most searched among promotional products worldwide, with an estimated 49.5K branded searches and 75.1% estimated Share of Search within this set. Everything Branded is in 2nd place, 66.9 percentage points behind at 8.2% Share of Search.

Global promotional products, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
4imprint75.2% → 75.1%78%Apr 202672.6%Nov 20251st
Everything Branded6.7% → 8.2%8.2%Jul 20266.5%Dec 20253rd → 2nd
AllBranded8.2% → 6.7%9.8%Dec 20255.7%Apr 20262nd → 3rd
Total Merchandise6.7%6.7%Jul 20265.4%Dec 20254th
Custom Planet2%2.9%Dec 20251.5%Jul 20265th
Printed4You1.2% → 1.3%1.7%Apr 20261.2%Oct 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Everything Branded’s estimated Share of Search among promotional products worldwide increased from 6.7% to 8.2%.
  • Across the 11 months ending August 2026, AllBranded’s estimated Share of Search among promotional products worldwide decreased from 8.2% to 6.7%.
  • Across the 11 months ending August 2026, 4imprint’s estimated Share of Search among promotional products worldwide peaked at 78% in April 2026 and was lowest at 72.6% in November 2025.
  • Across the 11 months ending August 2026, Everything Branded’s estimated Share of Search among promotional products worldwide peaked at 8.2% in July 2026 and was lowest at 6.5% in December 2025.
  • Across the 11 months ending August 2026, AllBranded’s estimated Share of Search among promotional products worldwide peaked at 9.8% in December 2025 and was lowest at 5.7% in April 2026.
  • Across the 11 months ending August 2026, Total Merchandise’s estimated Share of Search among promotional products worldwide peaked at 6.7% in July 2026 and was lowest at 5.4% in December 2025.
  • Across the 11 months ending August 2026, Custom Planet’s estimated Share of Search among promotional products worldwide peaked at 2.9% in December 2025 and was lowest at 1.5% in July 2026.
  • Across the 11 months ending August 2026, Everything Branded rose from 3rd to 2nd among promotional products worldwide.
  • Across the 11 months ending August 2026, AllBranded fell from 2nd to 3rd among promotional products worldwide.
  • Across the 11 months ending August 2026, 4imprint, Total Merchandise, Custom Planet and Printed4You held steady: their estimated Share of Search among promotional products worldwide each moved less than 0.5 percentage points.

How did search popularity change for promotional products worldwide in August 2026?

  1. Estimated monthly branded searches for AllBranded worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026.

  2. Estimated monthly branded searches for Custom Planet worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

  3. Estimated monthly branded searches for Total Merchandise worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.

  4. Estimated monthly branded searches for 4imprint worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.

  5. Estimated monthly branded searches for Printed4You worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026.

How the Brand Demand Index is measured

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