Promotional products:Which brands are most popular in search?
In August 2026, 4imprint was the most searched among promotional products worldwide, with an estimated 49.5K branded searches and 75.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
4imprint75.1%
Everything Branded8.2%
AllBranded6.7%
Total Merchandise6.7%
Custom Planet2%
Printed4You1.3%
Follow promotional products and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the promotional products people buy from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for 4imprint, Everything Branded, AllBranded, Total Merchandise. The figures are in the table below the chart.
View monthly share of search table
| Month | 4imprint | Everything Branded | AllBranded | Total Merchandise | Custom Planet | Printed4You |
|---|---|---|---|---|---|---|
| Oct 2025 | 75.2% | 6.7% | 8.2% | 6.7% | 2% | 1.2% |
| Nov 2025 | 72.6% | 7.9% | 9.7% | 6.5% | 1.9% | 1.5% |
| Dec 2025 | 73.9% | 6.5% | 9.8% | 5.4% | 2.9% | 1.6% |
| Jan 2026 | 74.7% | 8.1% | 6.6% | 6.6% | 2.4% | 1.5% |
| Feb 2026 | 75% | 8.2% | 6.7% | 6.7% | 2% | 1.5% |
| Mar 2026 | 77% | 6.9% | 6.9% | 5.6% | 2% | 1.7% |
| Apr 2026 | 78% | 7% | 5.7% | 5.7% | 2.1% | 1.7% |
| May 2026 | 74.8% | 8.2% | 6.6% | 6.6% | 2.4% | 1.3% |
| Jun 2026 | 75% | 8.2% | 6.7% | 6.7% | 2% | 1.5% |
| Jul 2026 | 75.5% | 8.2% | 6.7% | 6.7% | 1.5% | 1.3% |
| Aug 2026 | 75.1% | 8.2% | 6.7% | 6.7% | 2% | 1.3% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 75.1% | 49.5K | 0% | -0.3 points | |
| 2, held 2nd | 8.2% | 5.4K | 0% | 0 points | |
| 3, held 3rd | 6.7% | 4.4K | 0% | 0 points | |
| 4, held 4th | 6.7% | 4.4K | 0% | 0 points | |
| 5, held 5th | 2% | 1.3K | +30% | +0.4 points | |
| 6, held 6th | 1.3% | 880 | 0% | 0 points |
1.
4imprint75.1%
Held 1st. 49.5K estimated branded searches, 0% vs prior month. Share -0.3 points.
8.2%
Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.
6.7%
Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.
6.7%
Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.
2%
Held 5th. 1.3K estimated branded searches, +30% vs prior month. Share +0.4 points.
1.3%
Held 6th. 880 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between leading brands

4imprint vs Everything Branded: compare search popularity
4imprint vs AllBranded: compare search popularity
4imprint vs Total Merchandise: compare search popularity
Everything Branded vs AllBranded: compare search popularity
Everything Branded vs Total Merchandise: compare search popularity
AllBranded vs Total Merchandise: compare search popularity- Compare any of these brands
Which brand is most popular in search among promotional products worldwide?
6 brands
In August 2026, 4imprint was the most searched among promotional products worldwide, with an estimated 49.5K branded searches and 75.1% estimated Share of Search within this set. Everything Branded is in 2nd place, 66.9 percentage points behind at 8.2% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 75.2% → 75.1% | 78%Apr 2026 | 72.6%Nov 2025 | 1st | |
| 6.7% → 8.2% | 8.2%Jul 2026 | 6.5%Dec 2025 | 3rd → 2nd | |
| 8.2% → 6.7% | 9.8%Dec 2025 | 5.7%Apr 2026 | 2nd → 3rd | |
| 6.7% | 6.7%Jul 2026 | 5.4%Dec 2025 | 4th | |
| 2% | 2.9%Dec 2025 | 1.5%Jul 2026 | 5th | |
| 1.2% → 1.3% | 1.7%Apr 2026 | 1.2%Oct 2025 | 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, Everything Branded’s estimated Share of Search among promotional products worldwide increased from 6.7% to 8.2%.
- Across the 11 months ending August 2026, AllBranded’s estimated Share of Search among promotional products worldwide decreased from 8.2% to 6.7%.
- Across the 11 months ending August 2026, 4imprint’s estimated Share of Search among promotional products worldwide peaked at 78% in April 2026 and was lowest at 72.6% in November 2025.
- Across the 11 months ending August 2026, Everything Branded’s estimated Share of Search among promotional products worldwide peaked at 8.2% in July 2026 and was lowest at 6.5% in December 2025.
- Across the 11 months ending August 2026, AllBranded’s estimated Share of Search among promotional products worldwide peaked at 9.8% in December 2025 and was lowest at 5.7% in April 2026.
- Across the 11 months ending August 2026, Total Merchandise’s estimated Share of Search among promotional products worldwide peaked at 6.7% in July 2026 and was lowest at 5.4% in December 2025.
- Across the 11 months ending August 2026, Custom Planet’s estimated Share of Search among promotional products worldwide peaked at 2.9% in December 2025 and was lowest at 1.5% in July 2026.
- Across the 11 months ending August 2026, Everything Branded rose from 3rd to 2nd among promotional products worldwide.
- Across the 11 months ending August 2026, AllBranded fell from 2nd to 3rd among promotional products worldwide.
- Across the 11 months ending August 2026, 4imprint, Total Merchandise, Custom Planet and Printed4You held steady: their estimated Share of Search among promotional products worldwide each moved less than 0.5 percentage points.
How did search popularity change for promotional products worldwide in August 2026?
5 changes

Estimated monthly branded searches for AllBranded worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026.

Estimated monthly branded searches for Custom Planet worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

Estimated monthly branded searches for Total Merchandise worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.

Estimated monthly branded searches for 4imprint worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.

Estimated monthly branded searches for Printed4You worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.