Brandwave

Milwaukee vs WORX:Which is searched more?

In September 2026, Milwaukee had more branded searches than WORX among power screwdriver brands worldwide. Milwaukee was estimated to have 1.8M branded searches compared to WORX’s 133K, and held a 48.7% Share of Search versus WORX’s 3.5%. These are worldwide searches for English-language branded terms.

Share of Search among power screwdriver brands worldwide in September 2026Which is more popular in search, Milwaukee or WORX?
Milwaukee48.7%1.8M searches
vs
WORX3.5%133K searches

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Which is more popular in search, Milwaukee or WORX?

Compare the power screwdriver brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Milwaukee and WORX among power screwdriver brands worldwide, by month

Share of Search by month for Milwaukee, WORX. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeRyobiDeWaltCraftsmanWORX
Oct 202555.1%19.2%16.6%6.1%3.1%
Nov 202549.9%23.2%18.3%5.5%3.1%
Dec 202551.9%19.9%19.1%7%2.2%
Jan 202649.8%21.2%18.3%8.2%2.5%
Feb 202650.7%17.9%18.7%10.2%2.5%
Mar 202644.2%23.4%16.3%10.9%5.3%
Apr 202643.1%25.5%15.8%8.7%6.9%
May 202642.9%26%15.8%8.6%6.8%
Jun 202643.4%26.5%16%8.7%5.4%
Jul 202647.8%23.9%14.4%9.6%4.3%
Aug 202646.7%22.9%17.2%9.4%3.9%
Sep 202648.7%21.9%17.9%8%3.5%

How has the Milwaukee and WORX comparison changed over the last 12 months?

  • Milwaukee was ahead of WORX in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among power screwdriver brands worldwide moved from 55.1% to 48.7%, and its estimated monthly branded searches moved from 2.2M to 1.8M.
  • Across the 12 months ending September 2026, WORX’s estimated Share of Search among power screwdriver brands worldwide moved from 3.1% to 3.5%, and its estimated monthly branded searches moved from 124K to 133K.

How did search popularity change for power screwdriver brands worldwide in September 2026?

  1. In September 2026, Milwaukee gained estimated Share of Search among power screwdriver brands worldwide, from 46.7% to 48.7%.

  2. WORX’s estimated Share of Search among power screwdriver brands worldwide has lost ground for 3 months in a row, from 5.4% to 3.5% in September 2026.

Other head-to-heads among power screwdriver brands

How each brand is measured

Brandwave collects information about searches that people make online using Milwaukee’s and WORX’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Milwaukee

1 branded search term

  • milwaukee

WORX

14 branded search terms

  • landroid
  • lawn mower worx
  • robot mower worx
  • worx
  • worx blower vac
  • worx cordless edger
  • worx garden shredder
  • worx landroid
  • worx landroid vision
  • worx leaf blower
  • worx leaf vacuum
  • worx power screwdriver
  • worx pruning saw
  • worx snow blower

How the Brand Demand Index is measured

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