Brandwave

Oxo vs Victorinox:Which is searched more?

In September 2026, Oxo had more branded searches than Victorinox among potato peeler brands worldwide. Oxo was estimated to have 110K branded searches compared to Victorinox’s 390, and held a 9.9% Share of Search versus Victorinox’s 0.04%. These are worldwide searches for English-language branded terms.

Share of Search among potato peeler brands worldwide in September 2026Which is more popular in search, Oxo or Victorinox?
Oxo9.9%110K searches
vs
Victorinox0.04%390 searches

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Which is more popular in search, Oxo or Victorinox?

Compare the potato peeler brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Oxo and Victorinox among potato peeler brands worldwide, by month

Share of Search by month for Oxo, Victorinox. The figures are in the table below the chart.

View monthly share of search table
MonthTupperwareOxoVictorinox
Oct 202590%10%0.03%
Nov 202588%11.9%0.04%
Dec 202590%10%0.04%
Jan 202691.7%8.3%0.03%
Feb 202691.7%8.3%0.03%
Mar 202691.7%8.3%0.03%
Apr 202690%9.9%0.04%
May 202690%9.9%0.04%
Jun 202690%9.9%0.03%
Jul 202690%9.9%0.04%
Aug 202690%9.9%0.04%
Sep 202690%9.9%0.04%

How has the Oxo and Victorinox comparison changed over the last 12 months?

  • Oxo was ahead of Victorinox in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Oxo’s estimated Share of Search among potato peeler brands worldwide moved from 10% to 9.9%, and its estimated monthly branded searches moved from 135K to 110K.
  • Across the 12 months ending September 2026, Victorinox’s estimated Share of Search among potato peeler brands worldwide moved from 0.03% to 0.04%, and its estimated monthly branded searches held steady at 390.

How did search popularity change for potato peeler brands worldwide in September 2026?

  1. Estimated monthly branded searches for Oxo worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

Other head-to-heads among potato peeler brands

How each brand is measured

Brandwave collects information about searches that people make online using Oxo’s and Victorinox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Oxo

2 branded search terms

  • oxo
  • oxo soup

Victorinox

1 branded search term

  • victorinox potato peeler

How the Brand Demand Index is measured

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