Brandwave

Lightspeed vs Square:Which is searched more?

In September 2026, Lightspeed had more branded searches than Square among POS terminal brands worldwide. Lightspeed was estimated to have 32.7K branded searches compared to Square’s 140, and held a 10.4% Share of Search versus Square’s 0.04%. These are worldwide searches for English-language branded terms.

Share of Search among POS terminal brands worldwide in September 2026Which is more popular in search, Lightspeed or Square?
Lightspeed10.4%32.7K searches
vs
Square0.04%140 searches

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Which is more popular in search, Lightspeed or Square?

Compare the pos terminal brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lightspeed and Square among POS terminal brands worldwide, by month

Share of Search by month for Lightspeed, Square. The figures are in the table below the chart.

View monthly share of search table
MonthAdyenNewlandCloverIngenicoLightspeedSquare
Oct 202548.4%14.3%12.6%11.7%13%0.05%
Nov 202546%13.6%13.4%13.6%13.3%0.04%
Dec 202551.6%15.3%10.4%12.5%10.1%0.03%
Jan 202649.2%14.6%12.9%11.9%11.4%0.03%
Feb 202656.6%11.3%12.3%9.2%10.7%0.03%
Mar 202648.7%11.7%14.2%11.7%13.6%0.05%
Apr 202649.9%12.1%13.3%12.1%12.6%0.03%
May 202651.2%12.4%13.4%10.1%12.8%0.04%
Jun 202657%11.4%12.3%9.3%10%0.04%
Jul 202647.9%14.1%14.7%11.5%11.8%0.04%
Aug 202652.2%12.6%13%10.3%11.9%0.03%
Sep 202653.4%12.9%12.7%10.5%10.4%0.04%

How has the Lightspeed and Square comparison changed over the last 12 months?

  • Lightspeed was ahead of Square in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lightspeed’s estimated Share of Search among POS terminal brands worldwide moved from 13% to 10.4%, and its estimated monthly branded searches moved from 44.9K to 32.7K.
  • Across the 12 months ending September 2026, Square’s estimated Share of Search among POS terminal brands worldwide moved from 0.05% to 0.04%, and its estimated monthly branded searches moved from 170 to 140.

How did search popularity change for POS terminal brands worldwide in September 2026?

  1. In September 2026, Lightspeed lost estimated Share of Search among POS terminal brands worldwide, from 11.9% to 10.4%.

  2. Estimated monthly branded searches for Square worldwide fell 17.6% over 12 measured months, from 170 to 140 in September 2026.

Other head-to-heads among POS terminal brands

How each brand is measured

Brandwave collects information about searches that people make online using Lightspeed’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lightspeed

38 branded search terms

  • kounta
  • kounta lightspeed
  • lightspeed commerce
  • lightspeed epos
  • lightspeed epos system
  • lightspeed hospitality
  • lightspeed hq
  • lightspeed kounta
  • lightspeed point of sale system
  • lightspeed pos
  • lightspeed pos app
  • lightspeed pos demo
  • lightspeed pos ecommerce
  • lightspeed pos hardware
  • lightspeed pos inventory
  • lightspeed pos restaurant
  • lightspeed pos retail
  • lightspeed pos software
  • lightspeed pos system
  • lightspeed restaurant
  • lightspeed restaurant pos
  • lightspeed retail
  • lightspeed retail app
  • lightspeed retail point of sale
  • lightspeed retail pos
  • lightspeed retail x
  • lightspeed vend
  • pos lightspeed
  • pos vend
  • retail lightspeed
  • vend by lightspeed
  • vend hq
  • vend lightspeed
  • vend pos
  • vend pos app
  • vend pos system
  • vend software
  • vendhq lightspeed

Square

1 branded search term

  • handheld square terminal

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

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