Brandwave

PictureThis vs Seek by iNaturalist:Which is searched more?

In September 2026, PictureThis had more branded searches than Seek by iNaturalist among plant identification apps worldwide. PictureThis had about 49,500 branded searches, while Seek by iNaturalist had 3,600. PictureThis made up 46.5% of all plant identification app searches we track, and Seek by iNaturalist accounted for 3.4%. These are worldwide searches for English-language branded terms.

Share of searches among plant identification apps worldwide in September 2026Is PictureThis or Seek by iNaturalist more popular in search?
PictureThis46.5%49.5K searches
vs
Seek by iNaturalist3.4%3.6K searches

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Is PictureThis or Seek by iNaturalist more popular in search?

Compare the apps used to identify plants. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

PictureThis and Seek by iNaturalist among plant identification apps worldwide, by month

Share of searches by month for PictureThis, Seek by iNaturalist. The figures are in the table below the chart.

View monthly share of searches table
MonthPictureThisPlantNetPl@ntNetSeek by iNaturalistBlossomPlantaPlantSnapLeafSnap
Oct 202551.2%34.3%3.1%2.5%1.6%1.1%4.6%1.6%
Nov 202551.6%34.5%3.1%2%2%1.3%3.8%1.7%
Dec 202565.3%23.9%2.1%1.7%2.1%1.2%2.6%1.2%
Jan 202659%26.4%3.5%2.3%2.9%1.5%2.9%1.5%
Feb 202655.2%30.2%3.3%1.7%4%1.7%2.6%1.2%
Mar 202650.8%34%3.7%3%3%1.6%2.5%1.3%
Apr 202646.7%38.2%4.2%2.8%2.8%1.5%2.3%1.5%
May 202647.6%38.9%3.5%2.3%2.3%1.5%1.9%1.9%
Jun 202653.3%35.6%2.6%2.1%2.1%1.4%1.4%1.4%
Jul 202656.5%30.9%2.7%2.7%2.7%1.5%1.5%1.5%
Aug 202658.6%26.2%4.3%4.3%2.9%1.5%1.3%1%
Sep 202646.5%38.1%5.1%3.4%2.7%1.5%1.5%1.2%

How has the PictureThis and Seek by iNaturalist comparison changed over the last 12 months?

3 findings

How did search popularity change for plant identification apps worldwide in September 2026?

2 changes
  1. In September 2026, PictureThis lost share of searches among plant identification apps worldwide, from 58.6% to 46.5%.

  2. In September 2026, Seek by iNaturalist lost share of searches among plant identification apps worldwide, from 4.3% to 3.4%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using PictureThis’ and Seek by iNaturalist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

PictureThis

1 branded search term

  • picturethis

Seek by iNaturalist

1 branded search term

  • seek by inaturalist

How the Brand Demand Index is measured

Other head-to-heads among plant identification apps

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