PictureThis vs Seek by iNaturalist:Which is searched more?
In September 2026, PictureThis had more branded searches than Seek by iNaturalist among plant identification apps worldwide. PictureThis had about 49,500 branded searches, while Seek by iNaturalist had 3,600. PictureThis made up 46.5% of all plant identification app searches we track, and Seek by iNaturalist accounted for 3.4%. These are worldwide searches for English-language branded terms.
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Is PictureThis or Seek by iNaturalist more popular in search?
Compare the apps used to identify plants. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for PictureThis, Seek by iNaturalist. The figures are in the table below the chart.
View monthly share of searches table
| Month | PictureThis | PlantNet | Pl@ntNet | Seek by iNaturalist | Blossom | Planta | PlantSnap | LeafSnap |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.2% | 34.3% | 3.1% | 2.5% | 1.6% | 1.1% | 4.6% | 1.6% |
| Nov 2025 | 51.6% | 34.5% | 3.1% | 2% | 2% | 1.3% | 3.8% | 1.7% |
| Dec 2025 | 65.3% | 23.9% | 2.1% | 1.7% | 2.1% | 1.2% | 2.6% | 1.2% |
| Jan 2026 | 59% | 26.4% | 3.5% | 2.3% | 2.9% | 1.5% | 2.9% | 1.5% |
| Feb 2026 | 55.2% | 30.2% | 3.3% | 1.7% | 4% | 1.7% | 2.6% | 1.2% |
| Mar 2026 | 50.8% | 34% | 3.7% | 3% | 3% | 1.6% | 2.5% | 1.3% |
| Apr 2026 | 46.7% | 38.2% | 4.2% | 2.8% | 2.8% | 1.5% | 2.3% | 1.5% |
| May 2026 | 47.6% | 38.9% | 3.5% | 2.3% | 2.3% | 1.5% | 1.9% | 1.9% |
| Jun 2026 | 53.3% | 35.6% | 2.6% | 2.1% | 2.1% | 1.4% | 1.4% | 1.4% |
| Jul 2026 | 56.5% | 30.9% | 2.7% | 2.7% | 2.7% | 1.5% | 1.5% | 1.5% |
| Aug 2026 | 58.6% | 26.2% | 4.3% | 4.3% | 2.9% | 1.5% | 1.3% | 1% |
| Sep 2026 | 46.5% | 38.1% | 5.1% | 3.4% | 2.7% | 1.5% | 1.5% | 1.2% |
How has the PictureThis and Seek by iNaturalist comparison changed over the last 12 months?
3 findings
- PictureThis was ahead of Seek by iNaturalist in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, PictureThis’ share of searches among plant identification apps worldwide moved from 51.2% to 46.5%, and its estimated monthly branded searches moved from 90.5K to 49.5K.
- Across the 12 months ending September 2026, Seek by iNaturalist’s share of searches among plant identification apps worldwide moved from 2.5% to 3.4%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
How did search popularity change for plant identification apps worldwide in September 2026?
2 changes

In September 2026, PictureThis lost share of searches among plant identification apps worldwide, from 58.6% to 46.5%.
In September 2026, Seek by iNaturalist lost share of searches among plant identification apps worldwide, from 4.3% to 3.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using PictureThis’ and Seek by iNaturalist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
PictureThis
1 branded search term
- picturethis
Seek by iNaturalist
1 branded search term
- seek by inaturalist
Other head-to-heads among plant identification apps
PictureThis vs PlantNet: compare search popularity
PictureThis vs Pl@ntNet: compare search popularity
PictureThis vs Blossom: compare search popularity- PlantNet vs Pl@ntNet: compare search popularity
- PlantNet vs Seek by iNaturalist: compare search popularity
PlantNet vs Blossom: compare search popularity

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