Gardman vs Haxnicks:Which is more popular by branded search?
In August 2026, Gardman had more branded searches than Haxnicks among plant cane brands worldwide. Gardman was estimated to have 880 branded searches compared to Haxnicks’ 260, and held a 1.4% Share of Search versus Haxnicks’ 0.41%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Gardman or Haxnicks?
Compare the plant cane brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Gardman, Haxnicks. The figures are in the table below the chart.
View monthly share of search table
| Month | Thompson & Morgan | Suttons | Smart Garden | Gardman | Haxnicks | Tom Chambers |
|---|---|---|---|---|---|---|
| Oct 2025 | 77.3% | 15.5% | 4.6% | 1.9% | 0.74% | 0.04% |
| Nov 2025 | 76.1% | 15.2% | 5.5% | 2.3% | 0.9% | 0.05% |
| Dec 2025 | 73.6% | 18% | 5.3% | 2.2% | 0.71% | 0.07% |
| Jan 2026 | 61.5% | 33.7% | 3% | 1.2% | 0.48% | 0.05% |
| Feb 2026 | 70.5% | 25.8% | 2.3% | 0.95% | 0.46% | 0.03% |
| Mar 2026 | 77.7% | 19.1% | 2.1% | 0.75% | 0.41% | 0.02% |
| Apr 2026 | 80.3% | 16.1% | 2.1% | 0.95% | 0.52% | 0.02% |
| May 2026 | 82.2% | 13.5% | 2.7% | 0.97% | 0.66% | 0.01% |
| Jun 2026 | 82.9% | 11.1% | 4% | 1.4% | 0.66% | 0.03% |
| Jul 2026 | 82.2% | 11% | 4.8% | 1.5% | 0.53% | 0.03% |
| Aug 2026 | 78% | 15.6% | 4.6% | 1.4% | 0.41% | 0.03% |
| Sep 2026 | — | — | — | — | — | — |
How has the Gardman and Haxnicks comparison changed over the last 12 months?
3 findings
- Gardman was ahead of Haxnicks in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gardman’s estimated Share of Search among plant cane brands worldwide moved from 1.9% to 1.4%, and its estimated monthly branded searches moved from 1K to 880.
- Across the 11 months ending August 2026, Haxnicks’ estimated Share of Search among plant cane brands worldwide moved from 0.74% to 0.41%, and its estimated monthly branded searches moved from 390 to 260.
How did search popularity change for plant cane brands worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Gardman’s and Haxnicks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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