Betterworks vs Culture Amp:Which is more popular?
In September 2026, Culture Amp had more branded searches than Betterworks among performance review software worldwide. Culture Amp had about 49,500 branded searches, while Betterworks had 5,400. Culture Amp made up 57.8% of all performance review software searches we track, and Betterworks accounted for 6.3%. When we asked ChatGPT and Google AI Overviews about performance review software, Culture Amp appeared in three of the five answers and Betterworks in one. Culture Amp was mentioned before Betterworks in every answer that named either.
Who do people search for more?
Culture Amp, about 9 searches for every 1 for Betterworks
Who does AI mention more?
Culture Amp, mentioned in 3 of 5 answers, Betterworks in 1
Who does AI recommend more?
Culture Amp, named ahead of Betterworks in 3 of 3 answers
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Top performance review software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Culture Amp was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Betterworks was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Culture Amp was listed before Betterworks in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Lattice1st
PerformYard2nd
15Five3rd
BambooHR4th
Leapsome5th- Culture Amp6th
Betterworks7th
Reflektive–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- PerformYard5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- BambooHR5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Lattice5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Leapsome4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Culture Amp3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- 15Five3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Betterworks1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Reflektive0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about performance review software
5 answers
Asked ChatGPT
“Which performance review software should I use?”
Asked ChatGPT
“What are the best performance review software tools?”
Asked ChatGPT
“What's the best performance review software for employee reviews?”
Searched Google, AI Overview
“performance review software”
Searched Google, AI Overview
“employee review software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Betterworks or Culture Amp more popular in search?
This chart shows how often people search Google for Betterworks and Culture Amp by name. Each line represents a brand's share of searches for all eight performance review software we track, month by month, from English-language searches worldwide.
Share of searches by month for Culture Amp, Betterworks. The figures are in the table below the chart.
View monthly share of searches table
| Month | Culture Amp | Leapsome | PerformYard | 15Five | Betterworks | Reflektive | BambooHR | Lattice |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.8% | 14.6% | 11.9% | 14.6% | 8% | 1.9% | 0.14% | 0.12% |
| Nov 2025 | 51.5% | 12.6% | 12.6% | 12.6% | 8.4% | 2% | 0.14% | 0.12% |
| Dec 2025 | 46.5% | 13.9% | 13.9% | 13.9% | 9.3% | 2.2% | 0.1% | 0.11% |
| Jan 2026 | 49.4% | 14.8% | 12.1% | 12.1% | 9.9% | 1.5% | 0.14% | 0.1% |
| Feb 2026 | 54.2% | 13.3% | 13.3% | 8.9% | 8.9% | 1.2% | 0.13% | 0.12% |
| Mar 2026 | 45.1% | 16.5% | 16.5% | 11% | 9% | 1.4% | 0.27% | 0.13% |
| Apr 2026 | 42.5% | 15.5% | 15.6% | 12.7% | 10.4% | 3.1% | 0.17% | 0.13% |
| May 2026 | 45.7% | 16.7% | 16.7% | 11.2% | 7.5% | 1.8% | 0.25% | 0.14% |
| Jun 2026 | 48.3% | 14.4% | 11.9% | 14.4% | 6.4% | 4.3% | 0.15% | 0.09% |
| Jul 2026 | 46.4% | 17% | 13.9% | 11.3% | 9.3% | 1.8% | 0.19% | 0.09% |
| Aug 2026 | 46.5% | 13.9% | 13.9% | 17% | 6.2% | 1.1% | 1.3% | 0.11% |
| Sep 2026 | 57.8% | 14.2% | 11.7% | 7.7% | 6.3% | 1.2% | 1% | 0.15% |
How has the Betterworks and Culture Amp comparison changed over the last 12 months?
3 findings
- Culture Amp was ahead of Betterworks in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Betterworks’ share of searches among performance review software worldwide moved from 8% to 6.3%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
- Across the 12 months ending September 2026, Culture Amp’s share of searches among performance review software worldwide moved from 48.8% to 57.8%, and its estimated monthly branded searches held steady at 49.5K.
How did search popularity change for performance review software worldwide in September 2026?
2 changes
In September 2026, Culture Amp gained share of searches among performance review software worldwide, from 46.5% to 57.8%.
Estimated monthly branded searches for Betterworks worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Betterworks’ and Culture Amp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Betterworks
1 branded search term
- betterworks
Culture Amp
2 branded search terms
- culture amp
- culture amp app
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