Brandwave

Searchbloom vs SmartSites:Which is more popular?

In September 2026, SmartSites had more branded searches than Searchbloom among pay per click agencies worldwide. SmartSites had about 5,400 branded searches, while Searchbloom had 1,600. SmartSites made up 17.8% of all pay per click agency searches we track, and Searchbloom accounted for 5.3%. When we asked ChatGPT and Google AI Overviews about pay per click agencies, Searchbloom appeared in three of the four answers and SmartSites in two. Searchbloom was mentioned before SmartSites in three out of four answers.

Among pay per click agencies worldwide in September 2026

Who do people search for more?

SmartSites, about 3 searches for every 1 for Searchbloom

SmartSites 5.4K searchesSearchbloom 1.6K searches

Who does AI mention more?

Searchbloom, mentioned in 3 of 4 answers, SmartSites in 2

Searchbloom in 3 of 4SmartSites in 2 of 4

Who does AI recommend more?

Searchbloom, named ahead of SmartSites in 3 of 4 answers

Searchbloom first in 3SmartSites first in 1

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Top pay per click agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Searchbloom was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. SmartSites was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Searchbloom was listed before SmartSites in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. KlientBoost1st
  2. Searchbloom2nd
  3. Disruptive Advertising3rd
  4. WebFX4th
  5. SmartSites5th
  6. HawkSEM6th
  7. WordStream–
  8. Logical Position–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • KlientBoost3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Searchbloom3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • SmartSites2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Disruptive Advertising2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • HawkSEM2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • WebFX1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • WordStream0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Logical Position0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about pay per click agencies

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Searchbloom or SmartSites more popular in search?

This chart shows how often people search Google for Searchbloom and SmartSites by name. Each line represents a brand's share of searches for all eight pay per click agencies we track, month by month, from English-language searches worldwide.

Searchbloom and SmartSites among pay per click agencies worldwide, by month

Share of searches by month for SmartSites, Searchbloom. The figures are in the table below the chart.

View monthly share of searches table
MonthWebFXWordStreamSmartSitesDisruptive AdvertisingKlientBoostLogical PositionSearchbloomHawkSEM
Oct 202531.9%31.9%11.7%5.3%6.3%6.3%1%5.6%
Nov 202533.4%33.4%12.2%4.4%5.4%5.4%1.3%4.6%
Dec 202537.4%30.5%11.1%4.9%6.1%6.1%1.5%2.5%
Jan 202639.7%26.5%11.8%5.5%6.4%6.4%1.9%1.8%
Feb 202635.2%28.8%12.8%5.9%6.9%6.9%1.7%1.7%
Mar 202634.8%28.5%12.7%7%6.8%6.8%1.7%1.7%
Apr 202631.9%26.1%14.2%6.5%7.6%7.6%2.3%3.6%
May 202634.8%28.4%12.6%4.7%6.9%8.3%2.1%2.1%
Jun 202632.3%26.5%14.4%5.4%7.8%9.5%1.9%2.2%
Jul 202632.9%26.9%14.6%5.4%8%8%2%2.3%
Aug 202638.3%25.6%11.4%5.1%7.6%7.6%2.3%2.2%
Sep 202632.6%21.7%17.8%8%6.3%6.3%5.3%2.2%

How has the Searchbloom and SmartSites comparison changed over the last 12 months?

3 findings

How did search popularity change for pay per click agencies worldwide in September 2026?

2 changes
  1. In September 2026, SmartSites gained share of searches among pay per click agencies worldwide, from 11.4% to 17.8%.

  2. In September 2026, Searchbloom gained share of searches among pay per click agencies worldwide, from 2.3% to 5.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Searchbloom’s and SmartSites’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Searchbloom

1 branded search term

  • searchbloom

SmartSites

1 branded search term

  • smartsites

How the Brand Demand Index is measured

Other head-to-heads among pay per click agencies

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