impact.com vs Refersion:Which is more popular?
In September 2026, impact.com had more branded searches than Refersion among partner marketing platforms worldwide. impact.com had about 14,700 branded searches, while Refersion had 3,110. impact.com made up 20.5% of all partner marketing platform searches we track, and Refersion accounted for 4.3%. When we asked ChatGPT and Google AI Overviews about partner marketing platforms, impact.com appeared in four of the five answers and Refersion in none.
Who do people search for more?
impact.com, about 5 searches for every 1 for Refersion
Who does AI mention more?
impact.com, mentioned in 4 of 5 answers, Refersion in 0
Who does AI recommend more?
impact.com, the only one of the two named
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Top partner marketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, impact.com was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Refersion did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
PartnerStack1st- impact.com2nd
Everflow3rd
Rewardful4th
Partnerize5th
Refersion–
Tune–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- PartnerStack5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- impact.com4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Everflow2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Rewardful2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Partnerize1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Refersion0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Tune0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about partner marketing platforms
5 answers
Asked ChatGPT
“Which partner marketing platform should I use?”
Asked ChatGPT
“What are the best partner marketing platforms?”
Asked ChatGPT
“What's the best partner marketing platform for partner programmes?”
Searched Google, AI Overview
“partner management software”
Searched Google, AI Overview
“partner marketing platform”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is impact.com or Refersion more popular in search?
This chart shows how often people search Google for impact.com and Refersion by name. Each line represents a brand's share of searches for all seven partner marketing platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for impact.com, Refersion. The figures are in the table below the chart.
View monthly share of searches table
| Month | Everflow | PartnerStack | impact.com | Partnerize | Rewardful | Refersion | Tune |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.2% | 26.6% | 21.2% | 12.7% | 6.4% | 6.7% | 0.16% |
| Nov 2025 | 25.8% | 26.3% | 21% | 12.5% | 7.8% | 6.5% | 0.13% |
| Dec 2025 | 27.3% | 27.8% | 19.9% | 10.8% | 8.2% | 5.7% | 0.14% |
| Jan 2026 | 23.6% | 29.6% | 19.2% | 13.9% | 8.7% | 5% | 0.14% |
| Feb 2026 | 25.6% | 26.2% | 20.8% | 12.3% | 9.5% | 5.4% | 0.16% |
| Mar 2026 | 22.6% | 35% | 18.4% | 10.8% | 8.4% | 4.8% | 0.11% |
| Apr 2026 | 24.2% | 30.4% | 19.6% | 11.5% | 9% | 5.2% | 0.15% |
| May 2026 | 24.1% | 30.2% | 19.6% | 11.9% | 8.9% | 5.1% | 0.15% |
| Jun 2026 | 25.7% | 32.2% | 18.7% | 9.9% | 7.8% | 5.6% | 0.13% |
| Jul 2026 | 26.4% | 27.1% | 21.4% | 12.5% | 8% | 4.6% | 0.16% |
| Aug 2026 | 26.9% | 27.7% | 21.9% | 10.4% | 8.1% | 4.8% | 0.13% |
| Sep 2026 | 31% | 25.8% | 20.5% | 11.9% | 6.2% | 4.3% | 0.1% |
How has the impact.com and Refersion comparison changed over the last 12 months?
3 findings
- impact.com was ahead of Refersion in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, impact.com’s share of searches among partner marketing platforms worldwide moved from 21.2% to 20.5%, and its estimated monthly branded searches held steady at 14.7K.
- Across the 12 months ending September 2026, Refersion’s share of searches among partner marketing platforms worldwide moved from 6.7% to 4.3%, and its estimated monthly branded searches moved from 4.7K to 3.1K.
How did search popularity change for partner marketing platforms worldwide in September 2026?
2 changes
In September 2026, impact.com lost share of searches among partner marketing platforms worldwide, from 21.9% to 20.5%.
Estimated monthly branded searches for Refersion worldwide fell 33.3% over 12 measured months, from 4.7K to 3.1K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using impact.com’s and Refersion’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
impact.com
2 branded search terms
- impact affiliate
- impact.com
Refersion
2 branded search terms
- refersion
- refersion affiliate
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