Brandwave

Craftsman vs Grizzly:Which is searched more?

In September 2026, Craftsman had more branded searches than Grizzly among oscillating sander brands worldwide. Craftsman was estimated to have 301K branded searches compared to Grizzly’s 33.1K, and held a 25% Share of Search versus Grizzly’s 2.7%. These are worldwide searches for English-language branded terms.

Share of Search among oscillating sander brands worldwide in September 2026Which is more popular in search, Craftsman or Grizzly?
Craftsman25%301K searches
vs
Grizzly2.7%33.1K searches

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Which is more popular in search, Craftsman or Grizzly?

Compare the oscillating sander brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Craftsman and Grizzly among oscillating sander brands worldwide, by month

Share of Search by month for Craftsman, Grizzly. The figures are in the table below the chart.

View monthly share of search table
MonthRyobiCraftsmanRIDGIDGrizzlyJetTriton
Oct 202570.8%22.3%3%3%0.73%0.15%
Nov 202576%17.9%3%2.4%0.59%0.12%
Dec 202568.7%24.1%3.2%3.2%0.53%0.15%
Jan 202666.5%25.7%3.5%3.5%0.69%0.14%
Feb 202659.4%33.8%3%3%0.61%0.15%
Mar 202664.2%29.9%2.7%2.7%0.44%0.11%
Apr 202670.3%23.9%2.6%2.6%0.43%0.19%
May 202670.9%23.5%2.6%2.6%0.35%0.08%
Jun 202671.4%23.5%2.6%2.1%0.34%0.08%
Jul 202667.1%27%3%2.4%0.4%0.1%
Aug 202666.5%27.2%3%2.4%0.73%0.1%
Sep 202668.4%25%3.4%2.7%0.45%0.11%

How has the Craftsman and Grizzly comparison changed over the last 12 months?

  • Craftsman was ahead of Grizzly in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Craftsman’s estimated Share of Search among oscillating sander brands worldwide moved from 22.3% to 25%, and its estimated monthly branded searches moved from 246K to 301K.
  • Across the 12 months ending September 2026, Grizzly’s estimated Share of Search among oscillating sander brands worldwide moved from 3% to 2.7%, and its estimated monthly branded searches held steady at 33.1K.

How did search popularity change for oscillating sander brands worldwide in September 2026?

  1. In September 2026, Craftsman lost estimated Share of Search among oscillating sander brands worldwide, from 27.2% to 25%.

  2. Grizzly’s estimated Share of Search among oscillating sander brands worldwide has gained ground for 3 months in a row, from 2.1% to 2.7% in September 2026.

Other head-to-heads among oscillating sander brands

How each brand is measured

Brandwave collects information about searches that people make online using Craftsman’s and Grizzly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Craftsman

1 branded search term

  • craftsman

Grizzly

1 branded search term

  • grizzly tools

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.