NetSuite vs Zoho Inventory:Which is searched more?
In September 2026, NetSuite had more branded searches than Zoho Inventory among order management platforms worldwide. NetSuite had about 368,000 branded searches, while Zoho Inventory had 60,500. NetSuite made up 78.5% of all order management platform searches we track, and Zoho Inventory accounted for 12.9%. These are worldwide searches for English-language branded terms.
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Is NetSuite or Zoho Inventory more popular in search?
Compare the platforms used to manage orders and inventory. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for NetSuite, Zoho Inventory. The figures are in the table below the chart.
View monthly share of searches table
| Month | NetSuite | Zoho Inventory | Cin7 | ShipHero | Linnworks | Brightpearl | Orderhive |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 78% | 12.8% | 3.9% | 2.1% | 2.1% | 0.94% | 0.07% |
| Nov 2025 | 75.4% | 15.2% | 3.7% | 2.5% | 2% | 1.1% | 0.07% |
| Dec 2025 | 76% | 15.3% | 3.2% | 2.5% | 2% | 0.91% | 0.07% |
| Jan 2026 | 74.9% | 15.1% | 4.4% | 2.5% | 2% | 1.1% | 0.08% |
| Feb 2026 | 75.9% | 15.3% | 3.8% | 2% | 2% | 0.91% | 0.05% |
| Mar 2026 | 74.8% | 15% | 4.6% | 2.5% | 2% | 1.1% | 0.05% |
| Apr 2026 | 75.3% | 15.1% | 4.6% | 2% | 2% | 0.9% | 0.04% |
| May 2026 | 75.8% | 15.2% | 3.9% | 2% | 2% | 0.91% | 0.03% |
| Jun 2026 | 75.6% | 15.2% | 4.6% | 2% | 1.7% | 0.9% | 0.03% |
| Jul 2026 | 75.6% | 15.2% | 4.6% | 2% | 1.7% | 0.9% | 0.03% |
| Aug 2026 | 78.7% | 12.9% | 4.1% | 2.1% | 1.4% | 0.77% | 0.02% |
| Sep 2026 | 78.5% | 12.9% | 4.1% | 2.1% | 1.4% | 0.94% | 0.02% |
How has the NetSuite and Zoho Inventory comparison changed over the last 12 months?
3 findings
- NetSuite was ahead of Zoho Inventory in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, NetSuite’s share of searches among order management platforms worldwide moved from 78% to 78.5%, and its estimated monthly branded searches moved from 450K to 368K.
- Across the 12 months ending September 2026, Zoho Inventory’s share of searches among order management platforms worldwide moved from 12.8% to 12.9%, and its estimated monthly branded searches moved from 74K to 60.5K.
How did search popularity change for order management platforms worldwide in September 2026?
2 changes
Estimated monthly branded searches for Zoho Inventory worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
Estimated monthly branded searches for NetSuite worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using NetSuite’s and Zoho Inventory’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
NetSuite
1 branded search term
- netsuite
Zoho Inventory
1 branded search term
- zoho inventory
Other head-to-heads among order management platforms
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