Brandwave

Jet vs Makita:Which is searched more?

In September 2026, Makita had more branded searches than Jet among mortise machine brands worldwide. Makita was estimated to have 1M branded searches compared to Jet’s 5.4K, and held a 96.3% Share of Search versus Jet’s 0.52%. These are worldwide searches for English-language branded terms.

Share of Search among mortise machine brands worldwide in September 2026Which is more popular in search, Jet or Makita?
Jet0.52%5.4K searches
vs
Makita96.3%1M searches

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Which is more popular in search, Jet or Makita?

Compare the mortise machine brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Jet and Makita among mortise machine brands worldwide, by month

Share of Search by month for Makita, Jet. The figures are in the table below the chart.

View monthly share of search table
MonthMakitaGrizzlyJet
Oct 202597.1%2.3%0.56%
Nov 202597.2%2.2%0.55%
Dec 202596.2%3.3%0.54%
Jan 202695.3%3.9%0.79%
Feb 202696%3.3%0.66%
Mar 202696.1%3.4%0.55%
Apr 202695.4%3.9%0.64%
May 202695.6%3.9%0.52%
Jun 202696.3%3.2%0.52%
Jul 202695.5%3.9%0.63%
Aug 202695.9%3.2%0.96%
Sep 202696.3%3.2%0.52%

How has the Jet and Makita comparison changed over the last 12 months?

  • Makita was ahead of Jet in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Jet’s estimated Share of Search among mortise machine brands worldwide moved from 0.56% to 0.52%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among mortise machine brands worldwide moved from 97.1% to 96.3%, and its estimated monthly branded searches moved from 1.4M to 1M.

How did search popularity change for mortise machine brands worldwide in September 2026?

  1. Estimated monthly branded searches for Jet worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.

  2. Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.

Other head-to-heads among mortise machine brands

How each brand is measured

Brandwave collects information about searches that people make online using Jet’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Jet

1 branded search term

  • jet tools

Makita

4 branded search terms

  • makita
  • makita battery
  • makita drill
  • makita tool

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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