Brandwave

JCB vs Manitou:Which is searched more?

In September 2026, Manitou had more branded searches than JCB among mini telehandler brands worldwide. Manitou was estimated to have 8.1K branded searches compared to JCB’s 3.6K, and held a 37.5% Share of Search versus JCB’s 16.7%. These are worldwide searches for English-language branded terms.

Share of Search among mini telehandler brands worldwide in September 2026Which is more popular in search, JCB or Manitou?
JCB16.7%3.6K searches
vs
Manitou37.5%8.1K searches

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Which is more popular in search, JCB or Manitou?

Compare the mini telehandler brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

JCB and Manitou among mini telehandler brands worldwide, by month

Share of Search by month for Manitou, JCB. The figures are in the table below the chart.

View monthly share of search table
MonthBobcatManitouJCB
Oct 202547.3%38.7%14.1%
Nov 202550.8%34%15.1%
Dec 202565.6%23.9%10.5%
Jan 202662.2%27.8%10%
Feb 202652.4%35.1%12.6%
Mar 202650.8%34%15.1%
Apr 202650.8%34%15.1%
May 202652.4%35.1%12.6%
Jun 202647.4%38.8%13.9%
Jul 202647.4%38.8%13.9%
Aug 202647.4%38.8%13.9%
Sep 202645.8%37.5%16.7%

How has the JCB and Manitou comparison changed over the last 12 months?

  • Manitou was ahead of JCB in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, JCB’s estimated Share of Search among mini telehandler brands worldwide moved from 14.1% to 16.7%, and its estimated monthly branded searches held steady at 3.6K.
  • Across the 12 months ending September 2026, Manitou’s estimated Share of Search among mini telehandler brands worldwide moved from 38.7% to 37.5%, and its estimated monthly branded searches moved from 9.9K to 8.1K.

How did search popularity change for mini telehandler brands worldwide in September 2026?

  1. In September 2026, JCB gained estimated Share of Search among mini telehandler brands worldwide, from 13.9% to 16.7%.

  2. In September 2026, Manitou lost estimated Share of Search among mini telehandler brands worldwide, from 38.8% to 37.5%.

Other head-to-heads among mini telehandler brands

How each brand is measured

Brandwave collects information about searches that people make online using JCB’s and Manitou’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

JCB

1 branded search term

  • jcb digger

Manitou

1 branded search term

  • manitou telehandler

How the Brand Demand Index is measured

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