Brandwave

Miro vs XMind:Which is more popular?

In September 2026, Miro had more branded searches than XMind among mind mapping tools worldwide. Miro had about 1.8 million branded searches, while XMind had 201,000. Miro made up 66% of all mind mapping tool searches we track, and XMind accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about mind mapping tools, both Miro and XMind appeared in all five answers. XMind was mentioned before Miro in three out of five answers.

Among mind mapping tools worldwide in September 2026

Who do people search for more?

Miro, about 9 searches for every 1 for XMind

Miro 1.8M searchesXMind 201K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Miro in 5 of 5XMind in 5 of 5

Who does AI recommend more?

XMind, named ahead of Miro in 3 of 5 answers

XMind first in 3Miro first in 2

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Top mind mapping tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Miro and XMind showed up in all five answers. XMind was listed before Miro in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. XMind1st
  2. MindMeister2nd
  3. Miro3rd
  4. MindNode4th
  5. Coggle5th
  6. Lucidchart–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Miro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • XMind5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • MindMeister5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • MindNode5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Coggle2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lucidchart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about mind mapping tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Miro or XMind more popular in search?

This chart shows how often people search Google for Miro and XMind by name. Each line represents a brand's share of searches for all six mind mapping tools we track, month by month, from English-language searches worldwide.

Miro and XMind among mind mapping tools worldwide, by month

Share of searches by month for Miro, XMind. The figures are in the table below the chart.

View monthly share of searches table
MonthMiroLucidchartXMindMindMeisterCoggleMindNode
Oct 202560.3%22.2%8.1%5.4%3.6%0.4%
Nov 202559.2%21.8%9.7%5.3%3.6%0.39%
Dec 202562.7%18.8%10.3%4.6%3.1%0.51%
Jan 202661.6%18.5%10.1%5.5%3.7%0.5%
Feb 202659.6%21.9%8%6.6%3.6%0.39%
Mar 202660.7%22.3%8.2%5.5%3%0.4%
Apr 202661%22.4%8.2%5.5%2.5%0.33%
May 202660.7%22.3%8.1%5.5%3%0.4%
Jun 202664.7%19.4%8.7%4.7%2.1%0.35%
Jul 202665.4%19.7%8.8%4%1.8%0.35%
Aug 202664.5%19.4%8.7%4.8%2.1%0.43%
Sep 202666%19.8%7.2%4%2.7%0.29%

How has the Miro and XMind comparison changed over the last 12 months?

3 findings
  • Miro was ahead of XMind in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Miro’s share of searches among mind mapping tools worldwide moved from 60.3% to 66%, and its estimated monthly branded searches moved from 2.2M to 1.8M.
  • Across the 12 months ending September 2026, XMind’s share of searches among mind mapping tools worldwide moved from 8.1% to 7.2%, and its estimated monthly branded searches moved from 301K to 201K.

How did search popularity change for mind mapping tools worldwide in September 2026?

2 changes
  1. In September 2026, Miro gained share of searches among mind mapping tools worldwide, from 64.5% to 66%.

  2. In September 2026, XMind lost share of searches among mind mapping tools worldwide, from 8.7% to 7.2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Miro’s and XMind’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Miro

1 branded search term

  • miro

XMind

1 branded search term

  • xmind

How the Brand Demand Index is measured

Other head-to-heads among mind mapping tools

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