AKG vs Audio-Technica:Which is more popular by branded search?
In August 2026, Audio-Technica had more branded searches than AKG among microphone brands worldwide. Audio-Technica was estimated to have 282K branded searches compared to AKG’s 90.5K, and held a 40.7% Share of Search versus AKG’s 13.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, AKG or Audio-Technica?
Compare the microphone brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Audio-Technica, AKG. The figures are in the table below the chart.
View monthly share of search table
| Month | Audio-Technica | Shure | Blue | Sennheiser | AKG | RODE |
|---|---|---|---|---|---|---|
| Oct 2025 | 42.4% | 17% | 13.7% | 15.4% | 11.4% | 0.07% |
| Nov 2025 | 44.1% | 14.5% | 13.7% | 15.9% | 11.8% | 0.08% |
| Dec 2025 | 44.7% | 14.9% | 14.6% | 13.6% | 12.2% | 0.08% |
| Jan 2026 | 45% | 15% | 14.7% | 13% | 12.2% | 0.1% |
| Feb 2026 | 40.7% | 18.4% | 14.8% | 13.7% | 12.3% | 0.08% |
| Mar 2026 | 38.4% | 18.4% | 14.8% | 15.9% | 12.3% | 0.1% |
| Apr 2026 | 39.5% | 19.7% | 13.4% | 14% | 13.2% | 0.09% |
| May 2026 | 38.7% | 19% | 14.8% | 14.8% | 12.7% | 0.07% |
| Jun 2026 | 41.9% | 16.4% | 13.2% | 14.9% | 13.5% | 0.07% |
| Jul 2026 | 41.6% | 15.8% | 15.1% | 14.4% | 13% | 0.06% |
| Aug 2026 | 40.7% | 15.9% | 15.7% | 14.5% | 13.1% | 0.07% |
| Sep 2026 | — | — | — | — | — | — |
How has the AKG and Audio-Technica comparison changed over the last 12 months?
3 findings
- Audio-Technica was ahead of AKG in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, AKG’s estimated Share of Search among microphone brands worldwide moved from 11.4% to 13.1%, and its estimated monthly branded searches held steady at 90.5K.
- Across the 11 months ending August 2026, Audio-Technica’s estimated Share of Search among microphone brands worldwide moved from 42.4% to 40.7%, and its estimated monthly branded searches moved from 337K to 282K.
How did search popularity change for microphone brands worldwide in August 2026?
1 change
In August 2026, Audio-Technica lost estimated Share of Search among microphone brands worldwide, from 41.6% to 40.7%.
How each brand is measured
Brandwave collects information about searches that people make online using AKG’s and Audio-Technica’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AKG
1 branded search term
- akg
Audio-Technica
6 branded search terms
- audio technica
- audio technica headphones
- audio-technica
- audio-technica com
- audio-technica headphone
- headphone audio-technica
Put your own brand in this comparison
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