Marina management software:Which are most popular?
In September 2026, Dockwa was the most searched marina management software worldwide, accounting for 50.5% of all searches among the six software we track. When we checked with ChatGPT and Google AI Overviews, Dockwa and DockMaster showed up in every answer. Dockwa was recommended most often, coming first in four out of five responses.
DockwaShare of searches 50.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
DockMasterShare of searches 18.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
HarbaShare of searches 18.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –- MarinaOfficeShare of searches 10%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
- MoloShare of searches 2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top marina management software in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Dockwa and DockMaster appeared every time. Dockwa was recommended most often, coming first in four out of five answers. DockMaster was second, and MarinaOffice was third. Harba, which ranked third in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Dockwa1st
DockMaster2nd- MarinaOffice3rd
- Molo4th
Harba–
Snag-A-Slip–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Dockwa5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
DockMaster5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- MarinaOffice3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Molo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Harba0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Snag-A-Slip0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about marina management software
5 answers
Asked ChatGPT
“Which marina management software should I use?”
Asked ChatGPT
“What are the best marina management systems?”
Asked ChatGPT
“What's the best marina software for slip reservations and billing?”
Searched Google, AI Overview
“marina management software”
Searched Google, AI Overview
“marina software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which marina management software do people search for most?
This chart shows how often people search Google for each marina management software by name. Each line represents a brand's share of searches for all six marina management software we track, month by month, from English-language searches worldwide.
Share of searches by month for Dockwa, DockMaster, Harba, MarinaOffice. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dockwa | DockMaster | Harba | MarinaOffice | Molo | Snag-A-Slip |
|---|---|---|---|---|---|---|
| Oct 2025 | 41.5% | 18.2% | 22.6% | 10.1% | 1.3% | 6.3% |
| Nov 2025 | 39.3% | 17.5% | 26.2% | 11.7% | 1% | 4.3% |
| Dec 2025 | 39.2% | 21.1% | 26.2% | 9.4% | 1.2% | 2.8% |
| Jan 2026 | 40.6% | 22.1% | 22.1% | 11.7% | 1% | 2.4% |
| Feb 2026 | 48.1% | 17.5% | 21.1% | 9.5% | 1.5% | 2.3% |
| Mar 2026 | 46.6% | 16.7% | 20.7% | 10.9% | 2.8% | 2.2% |
| Apr 2026 | 46.8% | 16.8% | 20.8% | 11% | 2.8% | 1.8% |
| May 2026 | 48.8% | 17.8% | 17.8% | 9.4% | 4.3% | 1.9% |
| Jun 2026 | 57.4% | 13.8% | 13.8% | 9% | 4.2% | 1.9% |
| Jul 2026 | 63.8% | 12.5% | 12.5% | 8.2% | 1.7% | 1.4% |
| Aug 2026 | 59.1% | 14.2% | 14.2% | 7.8% | 3.5% | 1.3% |
| Sep 2026 | 50.5% | 18.1% | 18.1% | 10% | 2% | 1.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.5% | 8.1K | -33.1% | -8.6 points | |
| 2, held 2nd | 18.1% | 2.9K | 0% | +3.9 points | |
| 3, held 3rd | 18.1% | 2.9K | 0% | +3.9 points | |
| 4, held 4th | 10% | 1.6K | 0% | +2.2 points | |
| 5, held 5th | 2% | 320 | -55.6% | -1.5 points | |
| 6, held 6th | 1.3% | 210 | -19.2% | 0 points |
1.
Dockwa50.5%
Held 1st. 8.1K estimated branded searches, -33.1% vs prior month. Share -8.6 points.
18.1%
Held 2nd. 2.9K estimated branded searches, 0% vs prior month. Share +3.9 points.
3.
Harba18.1%
Held 3rd. 2.9K estimated branded searches, 0% vs prior month. Share +3.9 points.
10%
Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share +2.2 points.
5.Molo
2%
Held 5th. 320 estimated branded searches, -55.6% vs prior month. Share -1.5 points.
1.3%
Held 6th. 210 estimated branded searches, -19.2% vs prior month. Share 0 points.
Which brand is most popular in search among marina management software worldwide?
6 brands
In September 2026, Dockwa was the most searched among marina management software worldwide, with an estimated 8.1K branded searches, 50.5% of all searches for the six we track. DockMaster is in 2nd place, 32.4 percentage points behind at 18.1%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 41.5% → 50.5% | 63.8%Jul 2026 | 39.2%Dec 2025 | 1st | |
| 18.2% → 18.1% | 22.1%Jan 2026 | 12.5%Jul 2026 | 3rd → 2nd | |
| 22.6% → 18.1% | 26.2%Nov 2025 | 12.5%Jul 2026 | 2nd → 3rd | |
| MarinaOffice | 10.1% → 10% | 11.7%Jan 2026 | 7.8%Aug 2026 | 4th |
| Molo | 1.3% → 2% | 4.3%May 2026 | 1%Nov 2025 | 6th → 5th |
| 6.3% → 1.3% | 6.3%Oct 2025 | 1.3%Aug 2026 | 5th → 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, Dockwa’s share of searches among marina management software worldwide increased from 41.5% to 50.5%.
- Across the 12 months ending September 2026, Harba’s share of searches among marina management software worldwide decreased from 22.6% to 18.1%.
- Across the 12 months ending September 2026, Molo’s share of searches among marina management software worldwide increased from 1.3% to 2%.
- Across the 12 months ending September 2026, Snag-A-Slip’s share of searches among marina management software worldwide decreased from 6.3% to 1.3%.
- Across the 12 months ending September 2026, Dockwa’s share of searches among marina management software worldwide peaked at 63.8% in July 2026 and was lowest at 39.2% in December 2025.
- Across the 12 months ending September 2026, DockMaster’s share of searches among marina management software worldwide peaked at 22.1% in January 2026 and was lowest at 12.5% in July 2026.
- Across the 12 months ending September 2026, Harba’s share of searches among marina management software worldwide peaked at 26.2% in November 2025 and was lowest at 12.5% in July 2026.
- Across the 12 months ending September 2026, MarinaOffice’s share of searches among marina management software worldwide peaked at 11.7% in January 2026 and was lowest at 7.8% in August 2026.
- Across the 12 months ending September 2026, Molo’s share of searches among marina management software worldwide peaked at 4.3% in May 2026 and was lowest at 1% in November 2025.
- Across the 12 months ending September 2026, Snag-A-Slip’s share of searches among marina management software worldwide peaked at 6.3% in October 2025 and was lowest at 1.3% in August 2026.
- Across the 12 months ending September 2026, DockMaster rose from 3rd to 2nd among marina management software worldwide.
- Across the 12 months ending September 2026, Harba fell from 2nd to 3rd among marina management software worldwide.
- Across the 12 months ending September 2026, Molo rose from 6th to 5th among marina management software worldwide.
- Across the 12 months ending September 2026, Snag-A-Slip fell from 5th to 6th among marina management software worldwide.
- Across the 12 months ending September 2026, MarinaOffice held steady: its share of searches among marina management software worldwide moved less than 0.5 percentage points.
How did search popularity change for marina management software worldwide in September 2026?
6 changes

In September 2026, DockMaster gained share of searches among marina management software worldwide, from 14.2% to 18.1%.

In September 2026, Harba gained share of searches among marina management software worldwide, from 14.2% to 18.1%.
In September 2026, MarinaOffice gained share of searches among marina management software worldwide, from 7.8% to 10%.

In September 2026, Dockwa lost share of searches among marina management software worldwide, from 59.1% to 50.5%.
In September 2026, Molo lost share of searches among marina management software worldwide, from 3.5% to 2%.

Estimated monthly branded searches for Snag-A-Slip worldwide fell 79% over 12 measured months, from 1K to 210 in September 2026.
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