GearWrench vs Kobalt:Which is searched more?
In September 2026, Kobalt had more branded searches than GearWrench among magnetic socket rail brands worldwide. Kobalt was estimated to have 90.5K branded searches compared to GearWrench’s 49.5K, and held a 19.2% Share of Search versus GearWrench’s 10.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, GearWrench or Kobalt?
Compare the magnetic socket rail brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Kobalt, GearWrench. The figures are in the table below the chart.
View monthly share of search table
| Month | Craftsman | Kobalt | GearWrench | Kincrome | Husky |
|---|---|---|---|---|---|
| Oct 2025 | 58.7% | 21.6% | 11.8% | 3.5% | 4.3% |
| Nov 2025 | 53.9% | 24.1% | 13.2% | 4% | 4.9% |
| Dec 2025 | 59.2% | 21.6% | 11.9% | 2.9% | 4.4% |
| Jan 2026 | 62.1% | 18.7% | 12.5% | 3.1% | 3.7% |
| Feb 2026 | 70.6% | 14.2% | 9.5% | 2.8% | 2.8% |
| Mar 2026 | 72.2% | 14.5% | 7.9% | 2.4% | 2.9% |
| Apr 2026 | 68.5% | 16.8% | 9.2% | 2.8% | 2.8% |
| May 2026 | 68.5% | 16.8% | 9.2% | 2.8% | 2.8% |
| Jun 2026 | 70.6% | 14.2% | 9.5% | 2.8% | 2.8% |
| Jul 2026 | 71.9% | 14.5% | 7.9% | 2.9% | 2.9% |
| Aug 2026 | 68% | 16.7% | 9.2% | 3.3% | 2.7% |
| Sep 2026 | 63.9% | 19.2% | 10.5% | 3.8% | 2.6% |
How has the GearWrench and Kobalt comparison changed over the last 12 months?
3 findings
- Kobalt was ahead of GearWrench in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, GearWrench’s estimated Share of Search among magnetic socket rail brands worldwide moved from 11.8% to 10.5%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 12 months ending September 2026, Kobalt’s estimated Share of Search among magnetic socket rail brands worldwide moved from 21.6% to 19.2%, and its estimated monthly branded searches held steady at 90.5K.
How did search popularity change for magnetic socket rail brands worldwide in September 2026?
2 changes
In September 2026, Kobalt gained estimated Share of Search among magnetic socket rail brands worldwide, from 16.7% to 19.2%.
In September 2026, GearWrench gained estimated Share of Search among magnetic socket rail brands worldwide, from 9.2% to 10.5%.
Other head-to-heads among magnetic socket rail brands
How each brand is measured
Brandwave collects information about searches that people make online using GearWrench’s and Kobalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
GearWrench
1 branded search term
- gearwrench
Kobalt
1 branded search term
- kobalt
Put your own brand in this comparison
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